SNAP – Social Norms and Alcohol

Snap NEW
Project Name: SNAP
Principal Investigator: Clayton Neighbors, PhD
Grant Title: Social Norms and Prevention
Sponsor:National Institute on Alcohol Abuse and Alcoholism
Project Period:9/6/04 – 5/31/09
Grant Number:R01AA014576
Project Coordinator: Nicole Fossos-Wong & Theresa Walter


The overall objective of the proposed research was to test the efficacy of computer delivered personalized normative feedback in the prevention and reduction of problem drinking among college students. Despite the wide spread utilization of social norms prevention approaches, methodological confounding has prevented determination of the magnitude and duration of effect of personalized normative feedback. In addition, this research aims to evaluate gender specificity of the normative referent, individual differences in self-determination, and reasons for drinking as moderators of intervention efficacy.

RELATED PUBLICATIONS:
Neighbors, C., Pedersen, E. R., Kaysen, D., Kulesza, M., & Walter, T. (2012). What should we do when participants report dangerous drinking? The impact of personalized letters versus general pamphlets as a function of sex and controlled orientation. Ethics & Behavior, 22(1), 1-15.

Lee, C.M., Neighbors, C., & Woods, B.A. (2007). Marijuana motives: Young adults’ reasons for using marijuana. Addictive Behaviors, 32, 1384-1394.

Lewis, M. A., & Neighbors, C. (2007). Optimizing personalized normative feedback: The use of gender-specific referents. Journal of Studies on Alcohol & Drugs, 68(2), 228-237.

Lewis, M. A., & Neighbors, C. (2006). Social norms approaches using descriptive drinking norms education: A review of the research. Journal of American College Health, 54, 213-218.

Lewis, M. A., & Neighbors, C. (2006). Who is the typical college student? Implications for personalized normative feedback interventions. Addictive Behaviors, 31(11), 2120-2126. PMCID: PMC2459307

Mallet, K. A., Lee, C., Neighbors, C., Larimer, M. A., & Turrisi, R. J. (2006). Do We Learn from Our Mistakes? An examination of the impact of negative alcohol-related consequences on college students’ drinking patterns and perceptions. Journal of Studies on Alcohol, 67, 269-276.

Neighbors, C., Dillard, A. J., Lewis, M. A., Bergstrom, R. L., & Neil, T.A. (2006). Normative misperceptions and temporal precedence of perceived norms and drinking. Journal of Studies on Alcohol, 67, 290-299.

Neighbors, C., Lewis, M. A., Bergstrom, R. L., & Larimer, M. E. (2006). Being controlled by normative influences: Self-determination as a moderator of a normative feedback alcohol intervention. Health Psychology, 25(5), 571-579. PMCID: PMC2474672

Neighbors, C., Oster-Aaland, L., Bergstrom, R. L., & Lewis, M. A. (2006). Event- and Context- specific normative misperceptions and high risk drinking: 21st birthday Celebrations and Football Tailgating. Journal of Studies on Alcohol, 67, 282-289.

Neighbors, C. (2005). Implications of research on computer delivered normative feedback for social norms campaigns. The Report on Social Norms, 4, 1-8.

Walters, S. T., & Neighbors, C. (2005). Feedback interventions for college alcohol misuse: What, why and for whom? Addictive Behaviors, 30, 1168-1182.

Neighbors, C., Lewis, M. A., Atkins, D. C., Jensen, M. M., Walter, T., Fossos, N., Lee, C. M., & Larimer, M. E. (2010). Efficacy of web-based personalized normative feedback: A two-year randomized controlled trial. Journal of Consulting and Clinical Psychology, 78, 898-911.

Neighbors, C.; Jensen, M.; Tidwell, J.; Walter, T.; Fossos, N.; Lewis M.A.; (2011). Social-norms interventions for light and nondrinking students. Group Processes & Intergroup Relations 14, 651-669. doi:10.1177/1368430210398014