Social Software and Customer Feedback Management
Wednesday, April 23rd, 2008I have been tracking several sites that are changing the game in how companies are communicating with their customers. Companies are using these Web 2.0 sites to get ideas and feedback while customers are making their voice heard with companies that they do business with.
I can’t put it any better than Get Satisfaction who offers this type of feedback service as a generic free service for any company to use.
“Get Satisfaction is a place where people can get the most from the products they use, and where companies are encouraged to get real with their customers.”
Get Satisfaction
Dell’s IdeaStorm
IdeaScope
Shoulddothis.com
Starbucks
SharepointPedia
Take a look at these various examples. I think the UW can find lots of value with this new model of openness for its community. An obvious example is giving our students a new voice so they can tell the UW what they think as a strong community.