At the University of Wisconsin Whitewater, students enrolled in the course Social Media Optimization & the New Web learn and become “experts” on web applications such as Facebook, Twitter, YouTube, etc. They stay up-to-date on the latest trends on the Internet by reading and thinking critically about the industry and reporting on the changes that are occurring.
An interesting part of the class is that students get to Skype with several industry leaders:
Craig Newmark – founder of Craigslist
David Meerman Scott – author of the New Rules of Marketing & PR
Guy Kawasaki – author of The Art of the Start
Zadi Diaz – host of Epic Fu
John Batelle – founder of Wired
Find out more at Inside Higher Ed: Social Media Class Skypes with Internet Celebs