The Global Business Center is proud to announce that the 2013 Holland America Line Global Case Competition was a great success! The 24 teams made up of over 95 Foster School undergraduates presented in a preliminary round to corporate, alumni, and faculty judges on Saturday, November 16th. The top four teams were selected to move on to the final round of competition.
The judges all agreed that the case this year was particularly challenging as it dealt with global human resource management issues for Maersk. Headquartered in Copenhagen, Maersk is a global conglomerate with large shipping and oil and gas businesses. As Maersk’s businesses become ever more international, the company wants to increase the geographic diversity of its work force. Our competing student teams played the role of Maersk managers who were tasked with the following:
• Setting geographic diversity goals
• Recommending recruitment and retention strategies designed to achieve the goals
• Developing measures of progress towards these goals (key performance indicators)
• Estimating the costs of the recommended strategies
Of the four outstanding finalist presentations, Team 3 made up of Tara Ghassemikia, Sam Tanner, and Demetra Xenos took home the gold, winning the Holland America Line Global Case Competition and $1000. The winning team’s solution recommended that Maersk recruit in strategic growth markets for shipping and trade including Brazil, Russia, India, and other Latin American countries. Their three-tiered strategy was to “recruit, recognize, and retain.” They also recommended an annual international event to develop and recognize leaders called the “Maersk Reunion.”
For the second time this year, we also had teams of Foster School Freshmen Direct students compete in their own track to win the Freshman Direct Champion title and $500. Seven freshman teams competed, and the winning Freshman Direct Track team was Jessica Gilmore, Adam Kinkley, Ashley Kuhn, and Joseph Rebagliati. We are excited to see these students getting involved so early in their Foster careers!
Visit our website to find out more and learn how to get involved next year.
The Global Business Center would like to thank Holland America Line for their generous support of this unique educational event for Foster School of Business students. Holland America Line is a leader in the cruising industry and a longtime supporter of the Foster School of Business.
Guest post by Ashley Bozeman, Senior, studying International Business & Marketing
Last week Holland America Line Global Case Competition competitors had the opportunity to attend a pre-competition workshop with Leta Beard, Lecturer of Marketing and International Business. Professor Beard has had years of experience coaching and guiding numerous case competition teams to victory all over the world. She had great insight for our brand-new freshmen competitors and senior veterans alike! Here are our “Top Ten Tips” we took away from the workshop—enjoy!
Don’t panic when you get the case, you don’t need to know EVERYTHING, just focus on what’s important.
Set a timeline for your 48-hour preparation. What do you want to have accomplished by what hour?
Run through your presentation BEFORE submitting your slide deck. You will probably catch some things you want to change while you practice.
Don’t memorize. It’s important to be comfortable with your talking points, but if you memorize you could get tripped up if something unexpected happens.
Watch your pace: if it feels like you’re talking too slow, it’s probably just right.
Leave 30 seconds at the end of your presentation when you practice. You don’t want to go over the time limit, and never know when those extra seconds might come in handy.
“Tell us” three times. “Tell us what you’re going to tell us, then tell us, then tell us what you told us.” It’s important to have a clear direction and it never hurts to repeat key points.
Stay “in character”. The team and the judges will each have a role—know these roles and address the judges and your teammates as their respective characters.
Avoid jargon. The judges may not be familiar with acronyms and terms that you’ve learned in class so be sure to explain things like “SWOT” “NPV” and the “4 P’s”.
Have fun and Smile!!
Competitors have been working hard preparing for the competition this week. Teams will receive their case on Wednesday, November 13th and present their ideas to judges on Saturday, November 16th. The top four teams will advance to the final round to compete for a chance at the championship title and $1000 cash prize. The top scoring “Freshman Direct Track” team will also be revealed at the reception following the final round. Best of luck to all of our competitors this week! Curious about the competition? Volunteer on Saturday to help make sure it runs smoothly! Email if you’re interested.
The final round presentations are open to the public so come by and watch their creative minds at work Saturday, November 16th at 2 pm in Anthony’s Forum, Dempsey Hall!
The Evening MBA Program recently hosted its first ever case competition for the second-year Evening MBA students. The competition served as an opportunity for students to apply what they learned in their first-year core classes toward a simulated business case. This year’s case was developed by Sadie Raney, a third-year Evening MBA student. The winning team, comprised of Garin Wedeking, Abhi Thinesh Rathinavelu, Michael Pamphlet, Brad Waidelich and Derek Zahajko, has shared what helped them succeed.
What did you learn from the competition?
This felt like a round of “speed-dating” with our new group. It gave us an opportunity in a week’s time to identify team members’ strengths and quickly discover how to best work together. The best trait we share is that none of us needs to be in charge for any reason other than to get the project done. We have quickly learned how to let each other take the reins, as well as to give each other space and time at one’s discretion with the understanding that everyone is overbooked. It’s a fact of grad school.
What made your team successful?
We set early expectations of what we were going to do, and then each executed on our commitments. Those expectations were not equal in work load, but that didn’t matter. When you start keeping score you make room for excuses. To quote a teammate “All (five) of us should be pulling 25%.” The trick is actually doing that.
How could you apply what you learned in the competition to your job?
Since the case intentionally provided little detail, it forced our team to quickly and rationally make assumptions and move forward. We could have chosen to jump down rabbit holes in order to make real-world parallels, but we didn’t think that would create a better product in the end. This parallels the real-world in that sometimes time-sensitive situations or opportunities arise where rapid action is required and time is not available to acquire more data or more data may simply not exist.
Did it teach you to think about business issues in a different way?
Often times we have the inclination to think there is only one right answer. In this case, all three options could have been viable options for the company. It came down to the rationality behind the option and ultimately the ability to execute on the idea within the time frame. Parfait est l’ennemi du bon.
Nineteen UW students along with faculty member Cate Goethals and GBC staff member Jess Rush recently returned from a nearly month long trip to India to explore the “half the sky” and “third billion” concepts and more. The group met with women who lead everything from small village councils to Tata Starbucks. Meetings in corporate offices, on the bus, and in the homes of garment workers opened eyes, challenged perceptions and provided incredible inspiration.
Approximately half the students are or are planning to pursue a major in the Foster School. The other half is studying everything from biology to human rights. Regardless of their course of study, the students found themselves uniting through the challenge that traveling through India affords as well as the rich interactions the group was lucky to be a part of. Debriefs focused on big business impacting social change, on the importance of educating girls, on why women are critical to the success of a country in transition, on how to create balance in one’s own life.
Among the corporate visits, a highlight was a visit to Tata Starbucks headquarters on just the second day of the month long trip. CEO Avani Davda is the youngest CEO in the Tata system and is leading the Starbucks brand through its India expansion. Avani and her exec team spoke to the group about the partnership between Tata and Starbucks and the commitment both companies have to corporate social responsibility. It is this kind of common value system that makes the partnership work, they told the group. No visit to Starbucks would be complete without a coffee tasting, but to be led through it by the young CEO was something else.
Beyond learning from meetings with leaders, this group of students was incredibly dedicated to giving back. Over the summer they raised nearly $6000 to fund three projects: a fledgling thread store operated by SEWA to serve their garment workers, a Hippocampus Education Center partnered with Grameen Koota, and a rainwater harvesting system installed by Biome at a village girls’ school. At SEWA the students developed business plan ideas on how the store could best use the donation with the goal of self-sustainability. At the Hippocampus center, three and four year olds demonstrated their proficiency with English through songs and showed the group the value of early education. With Biome, visiting one school with an established system the group saw the great impact their donation will have. At the recipient school, the group was treated to a warm welcome by the whole village.
In three and a half weeks, this group of 21 from the UW visited eight cities in six states. The students return to campus full of the knowledge they gained in both the corporate and nonprofit sectors. But more importantly, they return with a better understanding of who they are and how they might fit into this great, small world.
Guest post by Claire Koerner, co-founder of nomON and Foster School class of 2014 nomON is a randomized food delivery app. Claire and the rest of the nomON team competed in the 2013 UW Business Plan Competition and made it into the Sweet 16 round. In this guest post, Claire reflects on the BPC experience and lessons learned.
nomON’s Business Plan Competition (BPC) journey drew to a close on May 23 at the Awards Dinner amid friends, mentors, and fans. After two months of hard work, we were all very eager to reach the culmination of the event, and be able to look back at all we have learned along the way. At the beginning of the BPC, we had a 7 page executive summary that was absolutely gorgeous (thanks to Tarryn!) but with some major holes. Our financials were complete estimates, we had yet to sort out credit card processing, and much of our plan was built upon assumptions. After advancing to the investment round, we had the chance to perfect our 2 minute pitches for judges, create nomON swag, and start raising hype about the brand. But it was when we advanced to the Sweet 16 (yay!!) that the learning really began: we met with multiple coaches and mentors – thank you Sanjay Kumar, Craig Sherman, Emer Dooley, Charles Seybold and several others along the way- who helped us find and fill the holes in our business. nomON went from being a quirky mobile app cobbled together at Startup Weekend to a real business with well thought out financial projections (you should see the spreadsheets), a solid partnership with ordr.in, and an entirely new user interface. What a roller coaster! Although we didn’t advance to the Final Four, nomON is now armed with a full 15 page business plan, an investor slide deck, and most of all, important insights and truths about our business. Thank you to the Buerk Center for Entrepreneurship and everyone who helped us during this process. We are excited to move forward with the business, continue learning and improving, and most of all…bring nomON to you soon!
Top 5 things we learned:
Businesses are hard- the to do list keeps growing, no matter how many things you check off
Pitch to everyone- you never know who is going to have a random genius insight
All it takes to keep a designer happy is free-flowing white chocolate mochas with extra whip
Practice makes perfect
Businesses are fun- the deeper you go, the more you learn, and the more you love your team
The nomON team: Claire Koerner – Business Administration (Marketing) Stephanie Halamek – BA (Finance) Tarryn Marcus – BA (Entrepreneurship) Evan Cohen – Informatics William Voit – Electrical Engineering
May 23, 2013 – Seattle’s Bell Harbor buzzed with energy as a record $68,220 in seed funding was awarded to winners of the 2013 UW Business Plan Competition.
Over 250 Judges, coaches, and team members gathered at the 16th annual Business Plan Competition Awards Dinner. After a celebration of Artie and Sue Buerk’s $5.2 million naming gift for the Center, Kabir Shahani, CEO of Appature, gave a funny and heartfelt keynote speech, offering these words of wisdom: “Entrepreneurship is a platform for your life, and that platform lets you do anything you want to do. If you want to change the world, you can do it. The only question is ‘how many times over?’”
Shahani’s words were taken to heart, especially by the winning teams, who will be using their seed funding to move their business a few steps closer to reality.
The UW Business Plan Competition is produced by the Buerk Center for Entrepreneurship at the Foster School of Business.
$25,000 Grand Prize – Pure Blue Technologies (UW) Fossil fuel production generates 882 billion gallons of contaminated “produced water” per year in the US alone. On average, for every barrel of oil extracted in the US, 8 barrels of contaminated water are extracted to the surface. Pure Blue Technologies has developed a contaminated water treatment system that uses visible light photo disinfection technology to produce disinfected water for beneficial reuse.
Pure Blue Technologies won second place at this year’s UW Environmental Innovation Challenge.
Team:Jaffer Alali, MS Environmental Engineering; Adam Greenberg, BA Finance and Entrepreneurship; Michael Lee, MS Mechanical Engineering; Alan Luo, PhD Physics; Sep Makhous, PhD Electrical Engineering; Ryan Vogel, BA Finance and Entrepreneurship; Ian Tan, BA Finance; Nicholas Wang, BA Chemical Engineering
$13,220 Second Place Prize – Z Girls (UW) Studies show that adolescent girls who participate in sports are more self-confident, get better grades, are less likely to engage in at-risk behaviors, and are more likely to go to college. Unfortunately, by age 14, girls drop out of sports at twice the rate of boys. Z Girls has developed a sports-based curriculum that gives girls ages 11-14 the opportunity to develop skills like goal-setting, positive self-image, and healthy nutrition habits through team programs and summer camps.
Final Round Judge Steve Singh, CEO of Concur, remarked, “Z Girls is an inspiring business lead by some amazing founders that could be doing anything in life. Incredible.”
Team: Libby Ludlow, JD and Technology Entrepreneurship Certificate; Jacob Dudek; Jilyne Higgins
$5,000 Finalist Prize – Poly Drop (UW)
Conductive coating is used to move electrostatic charge across a surface (like the surface of an aircraft), so that it does not accumulate and interfere with electronic equipment or cause sparks that can lead to fire. PolyDrop has created a conductive polymer additive for paints, primers and coatings that is lighter, more affordable, longer lasting, and has better adhesion than other products on the market.
Team: Michele Chaffee, MBA; Olga Hrechka, BS Chemical Engineering; Heather Milligan, BS Chemical Engineering
$5,000 Finalist Prize – NIA Wheel (SPU) NIA Wheel found that 5,596,000 people in the US are paralyzed. 360,000 of those are quadriplegic – confined to a wheelchair with very limited control over their mobility. The NIA (Neurological Impulse Actuator) wheelchair is activated and controlled by the brain function of the user, eliminating the disconnect between mental capability and physical disability of quadriplegics and others who have lost mobility.
Team: Sergey Kisel, BS Electrical Engineering; Clarence Rieu, BS Electrical Engineering; Aryn Schatz, BA Business Administration; Jessica Way, BA Economics
Best Idea Prizes
$2,500 Best Technology Idea – PolyDrop (UW) PolyDrop offers conductive polymer additives for paints, primers and coatings with a significantly lower level of particle loading. Integration of PolyDrop into current production lines of existing formulations is simple and dramatically improves usage lifetime, adhesion and mechanical properties of your product. Team: Michele Chaffee, MBA; Olga Hrechka, BS Chemical Engineering; Heather Milligan, BS Chemical Engineering
$2,500 Best Service/Retail Idea – Z Girls (UW) Z Girlsmeasurably improves girls’ participation rates in sports by teaching young female athletes skills like positive self-talk, goal-setting, and body image through coaching and camps. Team: Libby Ludlow, JD Law; Jacob Dudek; Jilyne Higgins
$2,500 Best Sustainable Advantage – Pure Blue Technologies (UW) Pure Blue Technologiesis developing a novel industrial water treatment solution that’s more efficient at a lower cost. Team: Jaffer Alali, MS Environmental Engineering; Adam Greenberg, BA Finance and Entrepreneurship; Michael Lee, MS Mechanical Engineering; Alan Luo, PhD Physics; Sep Makhous, PhD Electrical Engineering; Ryan Vogel, BA Finance and Entrepreneurship; Ian Tan, BA Finance; Nicholas Wang, BA Chemical Engineering
$2,500 Best Innovation Idea – InsuLenz (UW) InsuLenz is developing a “smart” polymer contact lens to provide a bio-responsive and needle-free insulin delivery platform for diabetics. Team: Nick Au, PhD Medicinal Chemistry; Karen Eaton, PhD Bioengineering; Caleb Gerig, MBA; Craig McNary, MBA; Mohammed Minhaj, MBA; Renuka Ramanathan, PhD Bioengineering
$2,500 Best Consumer Product Idea – iHome3D (UW) iHome3Dis a mobile app that allows realtors to create a virtual tour and floor plan of a property, in minutes. Team: Nelson Haung, MBA; Aditya Sankar, PhD Computer Science/Engineering
$2,500 Best Cleantech Idea – Biomethane (BGI/WWU/UW) Biomethanecreates greenhouse-gas-negative vehicle fuel from dairy waste. Team: Jessica Anundson, MBA; Branden Audet, MA Policy Studies; Kathlyn Kinney, MBA; Colby Ochsner, MBA
$5,000 AARP Prize for low-income senior service – NIA Wheel (SPU) NIA Wheelproduces and sells a brain wave controlled power wheelchair.Team: Sergey Kisel, BS Electrical Engineering; Clarence Rieu, BS Electrical Engineering; Aryn Schatz, BA Business; Jessica Way, BA Economics
The University of Washington Foster School of Business’ flagship international event, the Global Business Case Competition (GBCC), brings together undergraduate university students from the United States and 12 – 14 other countries to compete in a fast-paced and challenging business case study. While GBCC week culminates with team presentations to corporate and community judges, it also serves as a forum for cross-cultural learning, and engages the student competitors as mentors for local high school students.
In 2008, we launched a partnership with the national Academy of Finance (AOF) program, which offers high school students an opportunity to study business topics to prepare them for college and their future careers. Since then, over 500 high school students have come to campus to learn about global business strategy, presentation skills, study abroad, and international business and finance degree options and career opportunities.
This year’s AOF event brought students from three local high schools, Ballard High School, Chief Sealth High School, and Franklin High School, to the University of Washington campus for a full day workshop during GBCC week. During the workshop the AOF high school students were paired with undergraduate business students from around the world, and together they worked through several exercises focused on cultural understanding and developing global business strategy.
The university student participants mentored AOF students on how they approach difficult business cases, and what frameworks and tools they might use to breakdown an international business problem. The students spent part of the day working together on analyzing a case focused on The Boeing Company’s foreign market strategy, completing a SWOT (strengths, weaknesses, opportunities, and threats) analyses of Boeing’s opportunities in both Latin America and Africa. The students were tasked with determining which market Boeing should spend more resources trying to cultivate business.
In years past, the AOF and GBCC students have studied cases ranging from how Walt Disney Motion Pictures Group should handle piracy issues to examining the competitive landscape of Coca-cola and Pepsi over 100 years of rivalry to determining a marketing plan for a Mattel toy brand.
This partnership has resulted in a unique event each year that brings together a diverse group of high school students with university students from all over the world. The AOF students have the opportunity to learn about different culture and what it might be like to study international business in college. An AOF Board member shared that “getting this opportunity … broadens their experiences and offers insight into higher education opportunities.”
After an initial screening round, 36 teams were chosen to pitch their start-up ideas to over 230 judges (entrepreneurs, investors, alumni and community supporters) at the BPC Investment Round. The teams that received the highest investments of “Buerk Center Dollars” earned a spot in the Sweet 16.
These 16 teams have spent the last few weeks editing their business plans, honing their pitches, and learning from some of Seattle’s top lawyers, investors, and entrepreneurs.
On May 23, each team will make a 15-minute investor pitch to a panel of 7 judges. The 4 teams with the best investor pitches will be selected to advance to the Final Round, where they will compete to win a grand prize of $25,000.
Good luck to the Sweet 16, and stay tuned for the results!
Biomethane (BGI) Biomethane creates greenhouse-gas-negative vehicle fuel from dairy waste.
Cell Focus (UW) Cell Focus will produce a revolutionary device that turns a cell phone camera into a microscope.
Elemental Hotels (UW)
Welcome to the next generation of Hotels, Elemental Hotels: Minimalistic micro hotel rooms with smart technology and superior design, at $65/Night.
iHome3D (UW) iHome3D is a mobile app that allows realtors to create a virtual tour and floor plan of a property, in minutes.
InsuLenz is developing a “smart” polymer contact lens to provide a bio-responsive and needle-free insulin delivery platform for diabetics.
MakeSpace is the Kinkos of 3D printing. The company is opening its pilot location in Seattle delivering rapid prototyping and services to architectures and industrial designers.
NIA Wheel (SPU) NIA Wheel produces and sells a brain wave controlled power wheelchair.
nomON is a random delivery meal ordering app, like shuffle for dinner.
PolyDrop offers conductive polymer additives for paints, primers and coatings with a significantly lower level of particle loading. Integration of PolyDrop into current production lines of existing formulations is simple and dramatically improves usage lifetime, adhesion and mechanical properties of your product.
Pure Blue Technologies (UW) Pure Blue Technologies is developing a novel industrial water treatment solution that’s more efficient at a lower cost.
ShunTek (UW, Johns Hopkins University)
ShunTek has produced a medical device, ShunTube, that provides a minimally invasive and cost-effective way to minimize blood loss in inferior vena cava trauma by stanching blood flow and simultaneously maintaining venous return; ShunTube also has applications in treating IVC tumors and Liver Cancer.
Sound THC (Seattle U)
Sound THC will produce cannabis candies in the newly legal recreational marijuana market.
Torch Illumination Co.(UW)
Torch Illumination is a candle company with a mission: for every two candles sold, a solar light will be delivered to an individual living without electricity.
TriboTEX is commercializing PhD research to repair industrial machinery during normal operation using nanotechnology.
Vetna (UW) Vetna brings portable and automated DNA-based diagnostic capabilities to veterinary clinics which could not previously afford the space, capital and training investments.
Z Girls (UW)
Z Girls measurably improves girls’ participation rates in sports by teaching young female athletes skills like positive self-talk, goal-setting, and body image through coaching and camps.
Follow the UW Business Plan Competition on Twitter: #UWBPC2013
Guest post by Sean Murphy, Foster MBA 2014
He attended the Day of Innovation and Entrepreneurship, which was organized by Ken Denman, Edward V. Fritzky Chair in Leadership at the Foster School.
The Day of Innovation and Entrepreneurship promised to be an engaging and informative event that I thought might be a good use of a Friday. What it turned out to be was most likely the best day of my MBA experience. Ken Denman brought in an incredible line-up that focused on topics ranging from funding to team creation to the next big themes in business. The day started with a heavy hitter and just kept getting better. Charles Songhurst, Microsoft’s General Manager of Corporate Strategy, spoke about adjacencies and outlined several observations that could be acted upon. There were some common points such as surrounding oneself with those more intelligent/hardworking/ethical than you and the Gladwellian 10k hour metric, but there were also some great insights new to me. One such point was that diplomacy is virtually unknown in the tech industry. Songhurst recommended that practicing empathy, predicting how others will act/react, and adapting to cultural norms of your target will put you at a significant advantage in the tech space. He also drew several observations about founder-led companies and professional management-led companies, arguing that self-cannibalization requires the confidence and vision of a founder. Songhurst spoke of comparing the earnings of founder-led and non-founder-led tech companies and claimed a 15% difference favoring the founders. He suggested a simple investment strategy would be going long on founders and shorting all others. Very interesting way to kick off the day.
A series of panels followed. We heard from Ghia Griarte (Saints Capital), Michelle Goldberg (Ignition Partners), and Andrew Tweed (Thomvest Ventures) about how their VCs assess potential opportunities. A common theme from the panel was the delineation of feature, product, and company and how the market appetite is shifting to smaller, simpler bites. On figuring out what a product or service is or offers, Goldberg said, “Don’t make me think.” Another point repeatedly addressed was the growing demand of the enterprise experience to mimic the consumer experience in UX and hardware. Tweed mentioned using consumer trends to predict what might be happening in the enterprise space soon and investing in back-end mechanics that would enable this shift.
We then switched gears to the non-profit world and heard from Kushal Chakrabarti, Doug Plank, and James Gutierrez about changing the non-profit landscape creating sustainable, long-term success. As expected, they were very passionate about their work and got me seriously considering a non-profit path.
Nilofer Merchant spoke next about the evolution of social media and the importance of co-creation in the future. She emphasized the framework of openness of ideas as one of the key drivers of growth, citing TEDx and Google’s Android as examples.
After a lunch break we returned to a panel of Marc Barros, Zaw Thet, and Donna Wells on assembling nimble and functionally diverse teams. They all emphasized the importance of your network and their reliance on them for the vetting of potential employees. Curiously, it was mentioned that no matter how many interviews you’ve done or people you’ve hired, it’s still difficult to weed out people that end up not meshing. The fit and attitude of hires was especially highlighted when working with a small team, as one bad apple can wreck the atmosphere pretty quickly.
Ken Denman moderated the next panel which focused on the next big themes and featured Seth Neiman (Crosspoint Venture Partners), Tim Porter (Madrona Ventures), and Jason Stoffer (Maveron). They got pretty philosophical and were dropping gems left and right. They approached VCs as incubators to test strategic theories about the market. Getting the market direction is difficult enough, but timing was a big theme of this talk as well. The key to making money is being contrarian, and being right. The key to identifying these investments is in looking at adjacencies when the future isn’t immediately accessible. What must happen if the things that are in motion today were to take the next step? There are many supporting steps that must first happen, and these can be very lucrative investments. Neiman mentioned investing in supporting infrastructure during the internet ramp up in the last millennium and saw a $100M fund return $13B. Jaw-dropping, even by VC standards.
Ben Casnocha, co-author of The Start-Up of You, brought the day to a close with a riveting personal story and the idea of applying entrepreneurial business thinking to your life. Setting aside time to read and think, increasing your knowledge every day, earmarking funds for meeting with interesting people; these were all suggestions of how to approach your personal development as you would a business. He encouraged students to consider youth and the opinion of our cohort as our value-add in connecting with senior, experienced leaders. It was a great, inspirational capstone to the day.
The amount of knowledge that came out of this event was mind-blowing. I filled more pages in my notebook in eight hours than I do in an entire quarter of class. An amazing array of brilliant, successful, and humble people took the time to share their thoughts and experience with an eager audience and I couldn’t be more pleased to be in attendance. I don’t know how this could be topped next year, but I will certainly be there to find out. And you should too…
It’s finally here! The 15th annual Global Business Case Competition (GBCC) started this week. Our GBCC
student management team has been preparing for this competition since the fall; recruiting ambassadors, training volunteers, planning events, and preparing the teams. Our team is made up of eight Foster School students, and we are very excited for the final round presentations to take place this Saturday, April 13, at 2:00 pm in the Shansby Auditorium (Paccar Hall 192). Last Friday, I wrote about the history of the competition after interviewing some past competitors; today I’d like to share what is happening this year.
Monday night, students from around the world arrived in Seattle. Teams flew in from the Philippines, Singapore, Belgium, Spain, Mexico, Egypt, New Zealand, China, Canada, and Arizona. The GBCC Management Team has been keeping our visitors entertained – we toured the UW campus and visited Pike’s Place Market, worked with three local high schools on a short business case, and met with five companies: Amazon, Port of Seattle, Russell Investments, Tableau Software, and Zulily.
Lots of Foster School students also got a chance to talk with these talented international students last night at our Global Networking Night. There is still a great opportunity to meet these students – come watch the final round on Saturday! We want to make our visitors feel welcome, so come support them.
The business cases and student charge were passed out on Thursday, and presentations will take place after exactly 48 hours of analysis. Each school has its own team, but GBCC offers a unique twist: the 12th team, called the Global Team, is composed of four members from four different schools. These students have only one week to get to know each other, and they are up against teams whose members have been working together for months. Against all odds, the Global Team has found success in the past by drawing on their diverse backgrounds. We wish all of this year’s teams the best of luck.
Every year, GBCC brings students from all types of cultures and backgrounds together for an incredibly rewarding experience. The GBCC management team has worked hard to make sure that this is a week that everyone – from the volunteers to the competitors to those who just want to stop in and take a peek – will not soon forget. We are excited to bring the world to UW for the 15th year in a row!
- Faculty perspectives, alumni happenings, student experiences, Seattle and Pacific Northwest community connections, and a taste of life around the Foster School.