Category Archives: Sustainability

Video: Clean energy trends and challenges

Wind power. Natural gas. Hydro power. Solar power. When Puget Sound Energy President Kimberly Harris spoke with University of Washington Foster School of Business alumni, students and faculty about clean energy recently, she was also speaking with her customers.

Puget Sound Energy is the 2nd largest owner and operator of wind power in the United States and the utility’s Green Power Program was named one of the US Department of Energy’s “top 10” renewable energy programs in the nation. The Washington-based company continues to look for new ways to address energy efficiency, smart grids and power Washington residents and businesses with heat and electricity. While offering a public service and being heavily regulated, Puget Sound Energy also operates like a business, focusing on customers, return on investment, return on energy, operations management and technology innovation.

What challenges and opportunities face our energy suppliers? How can we as consumers, communities and businesses contribute to clean energy and energy efficiency? What is the future of energy? Watch this 7-minute video of excerpts from Harris’ clean energy lecture.

 Click on the image below to watch video.

 

Kimberly Harris was one of UW Foster School of Business Dean Jim Jiambalvo’s guest speakers at the annual Leaders to Legends Breakfast Lecture Series, which include notable leaders in an array of industries from greater Seattle and around the country.

Engineering and international studies students get involved in Global Social Entrepreneurship Competition

Guest post by Ryan Kelley (UW international studies student) and Adrian Chu (UW engineering student)

Why is an international studies grad student engaged in social entrepreneurship?

I am a second year student at the University of Washington Jackson School of International Studies with a focus in political economy. Both politics and economics have developed to a point of interconnectivity that cannot be ignored, as political issues often are economic issues, with the reverse being true as well.

I see the Global Social Entrepreneurship Competition (GSEC) at the UW Foster School of Business as a focal point where bold global contestants—each having a unique window to a concept as broad and penetrating as “poverty,” represent the vanguard of beneficial changes that can be made to the world. What about each team makes their project the most apropos to how they see poverty? Does this say something about where they are from? Does their solution have a regional impact or transferability beyond a region?

If questions such as these have the possibility of being answered, what this means to me, as it should to anyone currently in international studies, is that GSEC is a global lobby where the problems of the world are brought to light in the context of their possible solutions. What the contestants ultimately bring to the table will in some way be a representation of the future in a way that we have not seen before. I believe that that promise alone begs the attention of everyone.

Ryan Kelley is a UW international studies graduate student fluent in English, Japanese and Spanish who is serving as a 2011 GSEC ambassador to foreign teams who meet in Seattle to compete.

Why is an electrical engineering undergrad student engaged in social entrepreneurship?

Growing up, I have always had a passion for entrepreneurship. The concept of social entrepreneurship occurred to me a few years ago when I came across the paper entitled “Social Entrepreneurship: The Case for Definition,” by Sally Osberg and Roger Martin on the Stanford Social Innovation Review. In the past few years, I have become increasing interested in entrepreneurial endeavors. I have been participating in a number of competitions offered by the UW Foster School of Business’ Center for Innovation and Entrepreneurship: the Environmental Innovation Challenge, Business Plan Competition and the Science & Technology Showcase. Each of these activities taught me valuable lessons on the pathway to creating a successful business.

My own curiosity drew me further. Being environmentally friendly is one thing, but how can something be “green” and at the same time improve social welfare around the world?

My motivation to participate in the UW Global Social Entrepreneurship Competition was driven by the desire to apply my past professional and academic experiences in order to learn new things, meet new people and play a role in saving the world one step at a time. As an engineer, our primary occupation is to solve challenging problems. A typical business venture consists of identifying a problem and proposing a solution, while trying to maintain a profit. Social entrepreneurship is an amazing feat, where its success synergizes traditional principles of business and the ability to make a positive difference. Serving as the 2011 GSEC marketing co-chair and team ambassador for Sanergy, I am looking forward to seeing how an idea can transform into engineering design that can be developed into a product that will make a positive difference in the daily lives of people in developing countries.

Adrian Chu is a senior in electrical engineering at the University of Washington and the marketing co-chair and team ambassador for this year’s GSEC.

Expanding cosmos—women in leadership study tour

Guest post by Melanie Sharpe, Foster MBA 2011 with a global business focus

BananaLeafIn the pre-trip brief just hours before we left for India, our professor Cate Goethals made a preparatory comment I’ll always remember as I weave my way through the world: “Becoming cosmopolitan means expanding and pushing the current boundaries and edges of your world.”

The trip to India expanded my cosmos in that very way. It exposed me to a diverse array of Indian leaders that redefined my perspective of business leadership as a woman—an aspect of business school that is largely overlooked and one I admittedly had not taken the time to consider prior to the transformative trip.

Inspiring women entrepreneurs

We encountered a colorful gamut of inspiring women. From workaholic bankers to avant-garde filmmakers to powerful lawyers and wealthy philanthropists to arguably the most influential female spiritual guru in the world to rural tree harvesters—all incredibly ambitious and driven women who seemed to have something very profound in common: They all seemed to be working to uplift others around them.

Call it social entrepreneurship or call it a compulsion to help better their community or family. Sometimes this innate desire compelled them to work 16-hour days to allow their fatherless children to have a better future. Sometimes that internal murmur told them that funding clean water was the only way to ensure the success of future generations of Indians. Sometimes that calling told them to hold and convey love to thousands of people everyday. In each instance, the evidence of that desire to give was palpable and tremendously inspiring.

TajThe pinnacle of the trip was hearing Rohini Nilekani, wife of the Infosys founder, speak at her clean water non-profit, Arghyam. Her profound statement: “Your generation no longer has the luxury of pessimism” was galvanizing. No longer can we absentmindedly guzzle water from plastic bottles or live in first-world luxury flushing away our waste with fresh water without considering the ramifications to the earth or other members of the world community. Her CEO Sunita Nadhamuni was an example of such awareness. Nadhamuni and her husband had reinvented the American business school dream of Silicon Valley wealth, prominent management positions and a constant search for “more” by transitioning their careers to work that directly helped communities of people have access to clean water.

Globally interconnected economy

The trip to India opened my world to the interconnectedness of the global economy. Imagine Dharavi: Asia’s largest slum, prominently featured in the blockbuster film “Slumdog Millionaire” as an impenetrable, crime-filled, filthy dystopia. The reality? The living conditions were certainly difficult: On average there is 1 toilet per 1,500 people! But the families inside the neat and tidy (albeit tiny) apartments were hardworking, entrepreneurial and contributing to global economic epicenters of recycling and clothes dyeing. In fact, many of the raw materials that we consume in the United States are sourced straight from Dharavi.

I left India transformed. The trip confirmed what I had suspected for my own career path: My own compulsion to serve was an innate calling that could be aligned with both business ideals and women’s leadership. Arriving at this realization completed the goal of the trip. My cosmos is expanded forever.

Melanie is an MBA student participant in the University of Washington Foster School of Business study tour during fall quarter 2010. The trip, focused on Women Leadership in India, was organized by Foster faculty member Cate Goethals.

Urban Enterprise Center: advocating for multiculturalism AND sustainability

Guest post by Rita Brogan, CEO of PRR

RitaBroganWhether you belong to the Urban Enterprise Center (UEC) or not, you benefit from its programs and vision. Established in 1993 as the multicultural business arm of the Greater Seattle Chamber of Commerce, its focus is to build and nurture cross-cultural economic relationships for the benefit of all.

At the UEC sustainability is considered as an ethical and systemic response to the type of fragmented thought in the “old” culture that traditionally allowed people to marginalize and abuse resources without considering impacts on the whole planet.

The UEC applies this holistic thinking to business and economic development with educational resources, job skills training, business literacy, multicultural marketing, cross-cultural business development, policy advocacy and personal development.  “We can help folks to focus on specific job skills, training and knowledge for a career or to establish a green-oriented business,” says Dr. Skip Rowland, executive director.

Dr. Rowland explains, “The whole civil rights issue is about reducing the marginalization of people, because doing so damages our whole society. We need to also think about how marginalized thinking damages our air, water and land.”

The UEC has formed strategic partnerships with scores of organizations that include Enterprise Seattle, Prosperity Partnership, and scores of multicultural organizations.  UEC makes connections by raising awareness of minority-owned businesses and helping businesses expand their customer bases to multi-cultural markets.  Currently, the UEC has about 12 committees of volunteers who focus on a range of issues relevant to communities and businesses of color.

“The act of being green reminds us of a way of thinking about how life on the planet is meant to be lived,” says Dr. Rowland.  “Green is where the economy must go to sustain our planet.” For more information about the Urban Enterprise Center, call 206.389.7231.

Rita Brogan is the CEO of PRR, a public affairs and communications firm based in Seattle that is nationally recognized for its work in social marketing, public involvement, and community building. PRR is one of Washington’s 50 largest minority-owned businesses. Brogan was a recent recipient of the Foster School’s Business and Economic Development Center Asian/Pacific Islander Business Leadership Award. She writes the BEDC Brogan blog series twice a month, focusing on green economy issues with an emphasis on ways that businesses owned by people of color or women can create a competitive advantage.

The ABCs of LEED

Guest blog post by Rita Brogan, CEO of PRR

RitaBroganIt is almost impossible these days for there to be a discussion about building or development that does not include discussion of LEED, an internationally-adopted third party certification of environmental excellence in metrics related to energy savings, water efficiency, CO2 emissions reduction, improved indoor environmental quality, stewardship of resources and sensitivity to impacts.

LEED, which stands for “Leadership in Energy and Environmental Design,” was initiated by Robert Watson in 1993 to:

  • Define “green building” by establishing a common standard of measurement
  • Promote integrated, whole-building design practices
  • Recognize environmental leadership in the building industry
  • Stimulate green competition
  • Raise consumer awareness of green building benefits
  • Transform the building market

Although it is not the only certification system for sustainability, it is certainly the best known. With the broad-based efforts of the US Green Building Council, LEED has become the global sustainability certification standard for everything from building design to interiors to whole neighborhoods.  And, oh yes, for people, too! 

Increasingly, public agencies are requiring or incentivizing compliance with LEED standards in new construction. In addition, many believe that LEED accreditation of buildings and neighborhoods offer a real market advantage for people who want to live and work in healthy, environmentally-responsible settings.

Individuals can become accredited as either LEED Green Associates or LEED APs through a program administered by the Green Building Certification Institute. The Institute offers educations and seminars, and certifies environmental expertise through a testing program. 

LEED certification can open doors to the green economy for minority entrepreneurs in architecture, construction, planning, engineering or design. It represents official recognition of expertise in sustainability from the industry, and it is a way for you to become current with state-of-the-art business practices in the new green economy.

Rita Brogan is the CEO of PRR, a public affairs and communications firm based in Seattle that is nationally recognized for its work in social marketing, public involvement, and community building. PRR is one of Washington’s 50 largest minority-owned businesses. Brogan was a recent recipient of the Foster School’s Business and Economic Development Center Asian/Pacific Islander Business Leadership Award. She writes the BEDC Brogan blog series twice a month, focusing on green economy issues with an emphasis on ways that businesses owned by people of color or women can create a competitive advantage.

Greenlining: How can we make it work for the Northwest?

Guest blog post by Rita Brogan, CEO of PRR

RitaBroganMost of us know about “redlining,” the historic practice of disinvestment by banks, insurance companies, and other institutions of communities of color and low income people.  In the 60’s and 70’s, there were a flurry of corrective actions at the national level, such as the 1968 Fair Housing Act and the 1977 Community Reinvestment Act.

The concept of “greenlining” was invented to turn redlining on its head by reinvesting in low-income, minority and disabled communities. A multi-ethnic Greenlining Coalition was formed in California in the mid-1970’s. In 1993, they established the Greenlining Institute, a multi-ethnic public policy research and advocacy center. The Institute’s programs range from leadership training to policy advocacy to a Green Assets program supporting sustainable businesses in communities of color.

A recent Green Assets publication, Greening Our Neighborhoods: a Carbon Metric for All, makes a case for block-by-block “whole house” energy retrofits that target low-income neighborhoods that can benefit the most from energy savings. In the process, jobs are created and carbon is reduced. Their case study of 36 homes in Census Tract of Richmond, California documented significant energy and economic benefits from a range of weatherization, conservation and appliance replacement actions.

Funds becoming available through the American Reinvestment and Recovery Act for energy retrofits and green programs can benefit the triple bottom line for natural, economic and social environments. Organizations like the Greenlining Institute are working to position businesses and communities of color to access these opportunities. Their experience and business model offers promising lessons for emerging businesses in Washington and the Pacific Northwest.

Rita Brogan is the CEO of PRR, a public affairs and communications firm based in Seattle that is nationally recognized for its work in social marketing, public involvement, and community building. PRR is one of Washington’s 50 largest minority-owned businesses. Brogan was a recent recipient of the Foster School’s Business and Economic Development Center Asian/Pacific Islander Business Leadership Award. She writes the BEDC Brogan blog series twice a month, focusing on green economy issues with an emphasis on ways that businesses owned by people of color or women can create a competitive advantage.

Winners of UW Environmental Innovation Challenge

“It’s like a science fair on steroids.” That comment by judge and venture capitalist Loretta Little (of WRF Capital) captured the essence of the University of Washington Environmental Innovation Challenge. 19 student teams from 7 Washington state universities and colleges met in Seattle on April 1 to pitch clean-tech, energy-saving business ideas and prototypes to more than 100 judges, venture capitalists, angel investors, professors and business leaders. Watch video highlights.

EIC_EnvitrumGrand prize = $10,000

A team of University of Washington engineers with a business called EnVitrum won the $10,000 grand prize for their innovative glass recycling and green building technology that converts glass into bricks that are stronger and cheaper than masonry and have a dual purpose of cultivating plants.

Second place + honorable mentions = $12,500

Second place with $5,000 went to Triangle Energy (a University of Washington team consisting of two Foster MBA students, one UW doctoral student in mechanical engineering, one UW doctoral student in biochemistry and one UW chemical engineering undergraduate) who created a mobile bioreactor that converts solid biomass into synthesis gas for energy use. Three honorable mention awards of $2,500 each went to interdisciplinary teams of engineering and business students: NanoWAVE (North Seattle Community College) created an energy-efficient, cost-effective LED lighting alternative for growing plants in nurseries, greenhouses and indoor gardens; iDriveSmart (University of Washington) created software that helps predict and encourage fuel-efficient driving; and Idyll Energy Solutions (Seattle Pacific University) created a solution to the idle, wasted energy of household electronics.

The 2nd annual UW Environmental Innovation Challenge was a collaborative venture between the UW Foster School of Business Center for Innovation and Entrepreneurship, UW College of Engineering and UW College of the Environment. Learn more or get involved in next year’s Challenge.

Featured minority business: Mundiali

Guest blog post by Rita Brogan, CEO of PRR

RitaBroganFeatured Minority Business: Mundiali
Bellevue, WA

Mundiali means “The World.” for Alex Agudelo it means a business vision that helps traditional business models move to innovative and environmentally-conscious ways of doing business. His business philosophy will inspire minority entrepreneurs who share his passion for the green economy.

He founded Mundiali in 2008 as a “triple bottom line” business that helps other businesses address their impacts on the environment while adding to their return on investment. Agudelo got the idea for his company several years ago when he first became aware of innovations in renewable energy, biofuels and water quality. “I knew instantly that this is the future for the economy—where business needs to go and grow,” said Agudelo.

Today, Mundiali’s  group of ten consultants help clients that include anything from technology companies to farmers—anyone who wants to make the transition to sustainability through energy consumption or other business practices. “Our assessments are refined, scalable and provide a great deal of intellectual property and wealth for clients,” said Agudelo.

The company’s biggest challenges have been developing a market presence and in obtaining financial backing. “It’s a fact that brand and name recognition is critical—people need to recognize the name and understand the value we bring before engaging us. Access to capital support is necessary to take our business to the next level. The Stimulus Package has yet to filter down to businesses like ours!”

Despite these challenges, he believes there is tremendous opportunity for minority-owned businesses to access opportunity in the green economy. “There is an abundance of opportunity for anyone who wants to play in the green economy,” said Alex. He adds, “You cannot waiver from your initial and original goal. Don’t give up. Forge forward. We are diving into a new economy and the field is yet to mature.”

Want to learn more? Visit www.mundiali.com.

Rita Brogan is the CEO of PRR, a public affairs and communications firm based in Seattle that is nationally recognized for its work in social marketing, public involvement, and community building. PRR is one of Washington’s 50 largest minority-owned businesses. Brogan was a recent recipient of the Foster School’s Business and Economic Development Center Asian/Pacific Islander Business Leadership Award. She will be writing the BEDC Brogan blog series twice a month, focusing on green economy issues with an emphasis on ways that businesses owned by people of color or women can create a competitive advantage.

Foster students return to Panama for spring break

This spring break roughly 29 University of Washington students, most from the Foster School, will descend on a mountain village in Panama to help the villagers there improve their farming business and hopefully rise a little further above subsistence-level farming.

The trip was set up by the Global Business Brigades, a nationwide student-led organization with a UW chapter. A dozen students are also getting course credits for the trip through the Foster School. The lead UW student organizers—Foster students David Almeida and Blake Strickland—said the team plans also to revisit a coffee plantation where 18 Foster students spent the 2009 spring break. Almeida’s group will evaluate the impact the students had on the coffee plantation and find out if the farmers have put into practice the team’s recommendations.

“All 29 of us are extremely excited for this chance to make a real and positive impact in the lives of people living in Machuca,” Almeida said. “Through working with the farmers, living in the village, embracing their culture, and making a difference, the next week will be sure to change our lives as much as theirs.”

This year, the team will spend most of their spring break on the Machuca Farm located in the Cocle province, roughly three hours from Panama City. The farm is a 25-minute hike from the end of the nearest roadway. The community has about 800 inhabitants, but the farm group that the students are focusing on has 14 members and supports roughly 35 people. The farm grows yucca, plantain, rice, beans, corn and other crops and also raises chickens, goats and fish in a pond.

In the team’s trip preparations, the undergraduates identified four main areas where they hope to have an impact—processing chickens, bread making, goat milk products and organic products.

Almeida and several other team members plan to post updates on this blog. Stay tuned.

3 teams win high honors for global solutions to poverty

gsec-nuruGrand Prize of $10,000

The 2010 Global Social Entrepreneurship Competition winning team was Nuru Light, also winner of the People’s Choice Award and Investor’s Choice Award, for their affordable, clean, safe alternative to kerosene as a light source in Rwanda. Nuru lights can be recharged quickly via the world’s first pedal generator. Team Nuru consists of students from Adventist University of Central Africa and the University of Massachusetts Medical School. Photo (L-R): Charles Ishimwe, Bill Gates, Sr., Max Fraden

 

gsec-touchhbGlobal Health Grand Prize of $5,000

UW Global Health’s largest prize went to TouchHb, an affordable, prick-less anemia scanner used by low-skilled village health workers in rural India that measures, helps diagnose, monitors and screens for anemia. Team TouchHb consists of two doctors from the Maharashtra University of Health Sciences.

 

 

 

gsec-maloJudges’ Choice Prize of $3,000

Judges this year created a spontaneous award and personally pitched in a total of $3,000 for an on-the-fly Judges’ Choice Award which went to Malo Traders for their business plan that provides technological consultation that minimizes risks of post-harvest losses for small-scale rice farmers in Mali. Team Malo consists of two brothers who grew up in Africa and are now pursuing degrees—one is a PhD student in political science at Purdue University and the other a business student at Temple University.

The Global Business Center at the UW Foster School of Business puts on the Global Social Entrepreneurship Competition each year – when international student teams are coached, critiqued and judged by Seattle-area business leaders. A record number of applicants (161) from around the world applied for the 6th annual event with innovative ideas to help solve global poverty. Watch the video.