Tag Archives: Business Certificate Program

Colours By Design | reflections on the Business Certificate Program

Patty Maggard Prediletto, owner of Colours By Design, an interior design firm based in Yakima, Washington, reflects on the value of the Business Certificate Program offered by the Consulting & Business Development Center. This program wrapped up this May with more than 100 graduates since January of 2015.

Patty_PhotoMy name is Patty Maggard Prediletto and my business is Colours By Design.  As a sole proprietor of a home-based interior design business, I was surprised when the Consulting & Business Development Center asked me to tell the story of my company.  My initial thought was that a larger firm, due to their higher number of employees, crews, and supervisors to manage would make a better story about the impact of this program.  Then I realized just how diverse the mix of my fellow classmates was in the Business Certificate Program.  These included owners of small businesses (like mine) as well as employees from large companies.  I’ve come to realize that although we have different perspectives on business, the tools that we learned can help us all in different ways.

I may not have a staff or a board of directors, but I do have clients and subcontractors that I work with; I make decisions with and for my clients on a daily basis; and I have to brainstorm how to approach a project and how to make snap decisions to keep jobs flowing.  It doesn’t matter how big or small your business is.  We all work on the same principles, we are here to make a profit, and I’ve realized through the BCP that companies both big and small use the same tools to accomplish these goals.

BCP teaches three major subjects: marketing, management, and finance & accounting.  Here are my takeaways that I was able to bring back to Colours By Design.

Marketing: I know my name is long, but that is part of my brand.  I was Maggard for the first 20 years of my career and built up that name recognition.  When I remarried I knew I needed to keep that name as that is my brand and how I am known.  This class has helped me to put that into focus and helped me to better understand how important identity or branding is.  I knew that branding was important but BCP showed my why.

Management: When I am dealing with a couple, many times there are differences of opinions and tastes. It is my job to bring both sides together and come to a decision that everyone is happy with.  I joke that I have a marriage counseling degree!  With this course, I now have more tools in my toolbox to help me mediate the decision-making process.

Finance & Accounting: I have written a business plan and I readily admit that I am more creative than a financial whiz.  However, I know it is a very important part of any business to have an understanding of how money flows and how to adjust to changes.

I would like to thank Domex Superfresh Growers for bringing the UW Foster School of Business to our community.  I found the instructors were very engaging and entertaining.  The teamwork exercises were fun, creative, and really helped me understand the concepts.  It doesn’t matter what size your business is, this course is for all businesses, large or small like me.

Picatti Brothers | reflections on the Business Certificate Program

Doug_PicattiDoug Picatti, Vice President of Business Development and Co-Owner of Picatti Brothers, Inc. based out of Yakima, Washington, reflects on the value of the Business Certificate Program offered in Yakima by the Consulting & Business Development Center.

I am Doug Picatti, the Vice President of Business Development and an owner of Picatti Brothers, Inc., an 86-year-old multi-company electrical and pump contracting family business in Yakima, WA.  During the Spring of 2014, I and six of my team members attended the UW Foster School’s Business Certificate Program.

First, I’d like to thank the staff and excellent educators from the UW Foster School of Business, Domex Superfresh Growers, the Kershaw family, the Educational Service District 105 and most importantly, my fellow classmates whose enthusiasm and participation made this program a success!

Picatti Brothers has 5 core values that guide our culture.  Our first is knowledge.  Our people and team must be knowledgeable to create quality solutions to exceed our customer’s goals.  Continued education is important to our success.  Expanding the capabilities of our people, our leadership team and ultimately our company is of paramount importance to us.

Picatti Brothers will be 90 years old in 2018.  We have set some very aggressive goals for this very special anniversary.  In order to meet these goals, we need to continue to learn and grow our people’s capabilities.  I was excited after learning about this program and felt this was a great opportunity to develop the skills and knowledge of our management team to effectively lead our company to the next level.

This six-week program taught techniques, skills and experiences from some of the brightest minds within the University of Washington.  The case studies were interesting, relevant and helpful.  In short, this program and its people were truly world class!

Ultimately, this class helped us learn to be better leaders.  Leadership is more than just having skills and knowledge.  Leadership coalesces the passions and purpose of people to achieve a common vision.  It is about inspiring ourselves and others to achieve a unified goal.

Mindy Grossman, the CEO of HSN said it well when she said “If you are inspired, if you are excited, and you are part of something, you are probably going to be successful, because you are doing what you love.”  Because of this program, we’ve made some great new leaders who will make our companies and ultimately our community successful!

Business classes help every dog have their day!

Guest post by Anna Ridle, graduate of the Consulting & Business Development Center’s Seattle Business Certificate Program

The Consulting & Business Development Center’s Seattle Business Certificate Program (BCP) wrapped up after six weeks of educational coursework early this summer with over sixty graduates. We have invited graduates from the BCP to reflect on their experience of the Program; this is the second in the series written by Anna Ridle, Director of Camp Canine Doggy Daycare, Inc. in Mukilteo, WA.

Camp Canine Doggy Daycare, Inc. opened our doors during the summer of 2006. Our owner, Dr. Susan Torgerson, had an open lot on her land next to her veterinary clinic. She saw the market potential for a dog daycare and started business! At the time, Dr. Sue’s vision was to build a daycare that could service about fifteen dogs per day.

I began working at Camp Canine in January 2008 as a fun, part-time job while I completed my programming degree. In April 2009, I was promoted to a management position. I graduated in June 2010, and currently serve as the Director for Camp Canine. During the past two years, we’ve expanded the business to offer additional services, such as boarding, grooming, merchandise, and training classes. This year we are averaging 54 dogs per day, nearly 4 times greater than what Dr. Sue originally envisioned.

Because my educational background is not in business, I began searching for programs to help me navigate the increasing demands of a growing company. The UW Consulting & Business Development Center’s Business Certificate Program fit my needs perfectly. For six weeks, the Program offered a three-hour long crash course on different business related topics. We covered marketing, selling, common legal issues, leadership, financial health, and had a discussion panel composed of entrepreneur CEOs.

I have been able to directly apply concepts from each class to my job. I am especially thankful for Professor Leta Beard, who taught a workshop on how to market and brand your company. Not only did I gain valuable information from her marketing class, but she met with me after class and lent me resources to further my marketing education so that I could build a comprehensive marketing plan. Thanks to this Program I’ve been able to streamline processes and procedures, which has allowed me more interaction time with our staff, clients and the doggies!

Seeking enlightenment: a Business Certificate Program graduate’s reflections

Guest post by Jeffrey Chon, graduate of BEDC’s Seattle Business Certificate Program

The Business & Economic Development Center (BEDC)’s Seattle Business Certificate Program (BCP) has recently wrapped up after six weeks of educational coursework and with over sixty graduates. We have invited graduates from the BCP to reflect on their experience of the Program; this is the first in the series written by Jeffrey Chon, Sole Proprietor of Jun Hong’s Kung Fu Club in Seattle.

chonI’ve always been a passionate martial artist and my goal is to never work a day in my life. You see, I’m not “working” if I love what I do. Coming from a family of martial artists, deciding to open my own studio was a breeze. However, after four years of operation, I’m ready to grow my business so that I could focus on teaching instead of worrying about money.

I’ve been a student of kung fu since I was eight. I’m a secular disciple of the Shaolin Temple, and a gold medalist in three different countries. Now I’m able to teach the discipline and philosophies that I’ve learned through Jun Hong’s Kung Fu Club. Through Jun Hong’s Kung Fu Club, students attain better health and fitness by learning the importance of both physical and mental strength through sports and meditation.

Auspiciously, a longtime friend directed me to the Foster School’s Business & Economic Development Center (BEDC), where I participated in their Business Certificate Program.  Held once a week for six weeks, professionals from all fields would come together to give lectures, covering everything from marketing to liability. My classmates, who are professionals themselves, were able to share their experiences, lead class discussions and propose insightful questions. Those questions and concerns were met with direct and in-depth answers. In short, all professionals who seek further knowledge and education can benefit from these seminars.

“Know thy self, know thy enemy. A thousand battles, a thousand victories.”  ~Sun Tzu

As a small business owner, sometimes we do things for the business with the idea that it will be beneficial, but without the understanding of “why.” During every class I would say to myself, “That’s what I do!” and I began re-applying what I’ve been already doing, but with a deeper understanding of the fundamentals. Within two weeks, I was able to bring nine new students to my business.

To me, it was the missing piece to the puzzle. These classes take what we do as business owners and provide us with the skills to further expand our minds and better our businesses.  Simple questions such as, “Does it work? Why or why not? What are other people doing? What do customers respond to?” helped me understand what areas I need to improve on. Sometimes finding success can be as simple as asking the right questions.

As business owners and professionals, we are always keeping long-term and short-term goals in mind. These classes allow you to re-calibrate what’s important and focus on future goals; not only for your business, but for your life. The professors help you ask the right questions, fellow classmates provide you with networking opportunities, and the synergy created in the class paves the way to endless ideas. I know that the Business Certificate Program will be a priceless and lasting benefit to my business.

You have to prepare yourself for when you’re blessed with an opportunity. As Sun Tzu once said, “opportunities are multiplied as they are seized!”