Tag Archives: gaming

Video: CEO Dave Roberts on PopCap Games success and luck

To be successful in business, Dave Roberts says you have to be good, smart and lucky. You don’t expect to hear luck invoked as a key factor by the CEO of a company—PopCap Games—that was just sold for up to $1.3 billion. Classic CEO talking points include lingo such as “We were in the right place at the right time.” That kind of message implies that founders were in control of external events.

But Dave Roberts clearly said the “L” word—and for gamers everywhere, luck is a very powerful force. PopCap makes the blockbuster games Bejeweled and Plants vs. Zombies with a mix of creativity, business savvy and luck.

Capping the 2011 University of Washington Entrepreneur Week, Roberts shared PopCap Games’ growth timeline in the rapidly evolving landscape of social media and mobile devices. Watch highlights of his lecture.

Boomzap’s “Awakening” is a casual gaming hit

Christopher Natsuume, BoomZapChristopher Natsuume has skin in the game. Literally. To raise cash for his nascent casual game company, a semi-finalist team in the 2007 Business Plan Competition, he once sacrificed several swatches on the back of his neck to a trial for an experimental cancer treatment.

Today Boomzap generates sufficient revenue to keep Natsuume (MBA 2007)—and his 29 employees—living comfortably without forfeiting so much as an ounce of flesh. It’s the largest casual game developer in Southeast Asia, influential enough to draw top talent and the attention of major game distributors but just small and funky enough to call itself an independent.

After a string of solid downloadable games fueling slow, but steady growth, Boomzap created a blockbuster this past February in Awakening: The Dreamless Castle. “That changed everything,” Natsuume says. “Publishers suddenly wanted to do business with us, our asking price went up, our catalog of existing games spiked.”

A bona fide industry player, Boomzap leaves the distribution and marketing to the big game publishers such as Seattle’s Big Fish Games. And Natsuume’s team focuses on game development—which is important, since success in the industry is ephemeral. Boomzap has already launched the sequel to Awakening, plus a promising new adventure called Pirates Plundarrr for the Nintendo Wii.

But Natsuume’s most innovative contribution may be Boomzap itself, a cohesive but completely virtual operation. With nowhere to call headquarters, Natsuume splits time between Seattle and Yokohama, employing developers in the Philippines, Indonesia, Singapore, Malaysia and Siberia who collaborate via Skype, MSN and Basecamp. He pays well (a “Singapore wage”—best in the region), offers advancement, and builds deep loyalty.

“We make some good products,” Natsuume says. “But what I’m really proud of is that we’ve created this enormous opportunity for people in Southeast Asia that just didn’t exist before.”

Check it out: www.boomzap.com

Khoo TIME: Foster alumnus an influential entrepreneur

TIME magazine has named the founders of Seattle-based Internet comic strip Penny Arcade among its 2010 “TIME 100,” a roster of the world’s most influential people. While recognizing the artist/writer duo of Mike Krahulik and Jerry Holkins as the “tastemakers, and conscience,” of the massive computer gaming industry, the magazine also credits Foster School of Business grad Robert Khoo (BA 2000), Penny Arcade’s business director who turned an obscure comic into a mighty—and fiercely independent—media empire.

With Khoo at the helm of business affairs, Penny Arcade catalyzes a tight-knit Web community of 3.5 million hardcore gamers, throws an annual expo called PAX that draws 60,000 fans to Seattle each summer, and runs Child’s Play, a thriving charity that delivers video games to 60 children’s hospitals around the world.