Tag Archives: Human Resources

International business students present to Lululemon execs

Guest post by Kelci Zile, Certificate of International Studies in Business (CISB) student

Kelci Zile and Erin Hollingshead
Kelci Zile and Erin Hollingshead at Lululemon headquarters
Erin Hollingshead and I, Kelsi Zile, were fortunate enough to visit the Lululemon headquarters in Vancouver, BC as a prize for our team winning the Certificate of International Studies in Business Foreign Market Strategy Project Competition held on February 13, 2014. The trip included a presentation of our proposal to the foreign expansion board at Lululemon consisting of Jessica Reigle, international specialist; Mary Pittman, international e-commerce manager; Tina Sarazin, brand creative & translation manager; Brooke Harley, international business development director; Sairah Hearn, global social media manager; and Mila Rusimovich, international community. Erin and I were very thankful we came prepared and were able to successfully answer the multitude of in-depth questions they had.

After our presentation we asked the board about their positions, biggest challenges and what they predict for the future. Not only was this an incredible learning experience, it was great to see how a board like this functions as a team. After the presentation we were given a tour of the facility by CISB alumna Nancy Richardson. One of our favorite parts of the tour was seeing their massive HR department, or what they call the people potential department. Their department is 500% larger than the average HR department. Lululemon truly understands the value of human capital. This is a progressing trend in business, and both Erin and I were glad to see that Lululemon has seen great success with this management style.

Following the tour we took a yoga class with Nancy and then had dinner with the rest of the board. At dinner Erin and I had a chance to ask real-life questions. The group was inspiring and pushed Erin and me to follow our hearts in everything we do. They understand that following your passion is the only true way to find happiness in a career. Erin and I returned to Seattle with increased drive, vision and enhanced presentation skills. This was an amazing trip and we are extremely grateful to not only have gained these business skills, but to also have met a group of inspiring people.

The Certificate of International Studies in Business is a rigorous, integrative academic supplement to the Bachelor of Arts in Business Administration. Through study abroad, foreign language immersion and area studies coursework, CISB students are equipped to meet the challenges facing business leaders in today’s global economy.

2013 Holland America Line Competition: Students tackle global HR issues in 48 hours

Winning TeamThe Global Business Center is proud to announce that the 2013 Holland America Line Global Case Competition was a great success! The 24 teams made up of over 95 Foster School undergraduates presented in a preliminary round to corporate, alumni, and faculty judges on Saturday, November 16th. The top four teams were selected to move on to the final round of competition.

The judges all agreed that the case this year was particularly challenging as it dealt with global human resource management issues for Maersk. Headquartered in Copenhagen, Maersk is a global conglomerate with large shipping and oil and gas businesses. As Maersk’s businesses become ever more international, the company wants to increase the geographic diversity of its work force. Our competing student teams played the role of Maersk managers who were tasked with the following:
• Setting geographic diversity goals
• Recommending recruitment and retention strategies designed to achieve the goals
• Developing measures of progress towards these goals (key performance indicators)
• Estimating the costs of the recommended strategies

Of the four outstanding finalist presentations, Team 3 made up of Tara Ghassemikia, Sam Tanner, and Demetra Xenos took home the gold, winning the Holland America Line Global Case Competition and $1000. The winning team’s solution recommended that Maersk recruit in strategic growth markets for shipping and trade including Brazil, Russia, India, and other Latin American countries. Their three-tiered strategy was to “recruit, recognize, and retain.” They also recommended an annual international event to develop and recognize leaders called the “Maersk Reunion.”

For the second time this year, we also had teams of Foster School Freshmen Direct students compete in their own track to win the Freshman Direct Champion title and $500. Seven freshman teams competed, and the winning Freshman Direct Track team was Jessica Gilmore, Adam Kinkley, Ashley Kuhn, and Joseph Rebagliati. We are excited to see these students getting involved so early in their Foster careers!

Visit our website to find out more and learn how to get involved next year.

The Global Business Center would like to thank Holland America Line for their generous support of this unique educational event for Foster School of Business students. Holland America Line is a leader in the cruising industry and a longtime supporter of the Foster School of Business.