Tag Archives: Nike

Sten Karlholm combines his passions for Swedish and sports

Guest post by Sten Karlholm, Foster senior and Certificate of International Studies in Business student

SwedenSportsInternBlogMy education seems to have taken the scenic tour, as my passion for traveling combined with my studies opened up opportunities and happily postponed my graduation. The journey all began while finishing my third year at UW, which I spent as an exchange student in Uppsala, Sweden as part of the Certificate of International Studies in Business Program (CISB). I had accomplished many of the requirements during this study abroad year, but there was one last challenge I was looking to complete during the summer: the International Business Practicum. It was mid-June and I had been applying and seeking out internships in Sweden for the past two months to no avail. As the long days of the Swedish summer began to come into full effect, there was a sense of anxiousness and uncertainty. I began preparing for the expectation of autumn quarter and flight back to Seattle. I had applied to one job on a whim, with the tag line “Passion for sports.” I had emphasized my passion for the game of basketball and my affinity with golf in my cover letter. After a telephone interview and my first ever sit down interview conducted in Swedish, I was offered a job as part of the opening team for a new Nike Factory Store in Stockholm.

I accepted this opportunity to further my proficiency of the Swedish language and master the fundamentals of Nike in the retail setting. I was dedicated to showing a high level of commitment on the job, tackling the unfamiliar terms of shoe specifics in Swedish while giving the best customer support. Recognition came my way as I took over further responsibilities like closing the store, accounting and submitting daily sales reports.

Nearly a year had gone by and it was time to continue my studies at the Michael G. Foster School of Business. This period away gave me the time to reflect on what I wanted to aim for within a future career, and influenced and ignited my passion for fashion and sports. With this goal in mind, it motivated me to keep looking for opportunities and ultimately led me to where I am today as the product management intern for Club and Balls within Nike Golf at the European Headquarters in Hilversum, The Netherlands.

Keeping up the pursuit of acquiring an international internship paid off as I have now spent seven months learning the ins and outs of Nike and the European marketplace. Every day I am conducting competitor analysis of the club and ball market for various regions and currencies in Europe. I’ve also been an integral part of updating pricing and catalogs for our recently released Covert 2.0 and upcoming RZN golf ball. I was even presented the chance to assist in the set up and lead the tear down at the Nordic Golf Trade show in Sweden due to my language proficiency. Not only was this a phenomenal experience as an intern, but as a result of my abilities I was selected to help out during our go-to-market sales meeting in Spain.

I had finally achieved the goal of receiving an international internship, but the experience is so much more than ticking a box for completion. The lessons learned and experience gained will be invaluable as I continue to pursue a career within international business. I am truly grateful for the opportunities that I’ve received and the support from my peers and colleagues along the way.

Great manager vs. great leader

Guest post by Ben Flajole, Evening MBA 2014 and Evening MBAA VP of Alumni Affairs at the Foster School of Business

“If you’re up at a whiteboard listing all of the things that make a good leader, I don’t think many of you would put ‘4.0 student,’ right?” With that remark, Eric Sprunk, VP of Merchandising and Product at Nike, saw most, if not all, of the crowd breathe a sigh of relief. As the featured speaker at the MBA Perspectives on Leadership event on January 10, Sprunk spent time discussing what, if not perfect grades, makes people great leaders.

Sprunk’s presentation on leadership at Nike highlighted some key differences between being a good manager and a good leader. To him, a good leader creates an environment in which people are encouraged and allowed to achieve their best work every day; a good manager makes sure the employees have what they need to be able to do that. He then referenced the traits he considers necessary for good leadership, which were defined by a student in a prior session as “soft skills”:

  • Courage: having authenticity and honesty in your interactions with others.
  • Energy: bringing great enthusiasm to your team and never asking for more from them than you are willing to give yourself.
  • Balance: knowing that burnout is real and that feeling like a good son, daughter, dad, mom, husband, and/or wife is crucial for producing your best work.

Ideally, as Sprunk stated, we’re able to be great managers and leaders simultaneously. However, that’s not always the case. While good managers generate good results, it is often good leaders that produce the best results by leading with vision, strategy, and having and exercising the traits listed above.

Watch the video below for more highlights from his talk.

Eric Sprunk, VP of Merchandising and Product at Nike from the Foster School of Business.

The MBA “Perspectives on Leadership” Speaker Series is organized by the Full-time and Evening MBAA and the Foster School’s Alumni team.