Tag Archives: sales certificate

Hit the ground running

Hayden Krall (BA 2013) is the youngest salesman at Barrier Audi in Bellevue. He’s also one of the best, consistently exceeding his sales goal by several vehicles. Under the title of brand specialist, Hayden is in charge of new sales for Audi, which means his job consists mostly of face to face interaction and building relationships with his clientele, most of whom are a generation or two older. When asked if the age difference between himself and his clients is a hindrance, Hayden takes it in stride saying, “It’s about using what you learn. I feel prepared.”

When it was time to pick an academic focus, Hayden was drawn to what he refers as the “tangible” outcomes of the Sales Program. “Getting placed at a job, as a junior [in college], that’s all you want.” When asked about his success, Hayden points to his professors and time spent role-playing in the Sales Program, stating, “[in sales] you hit the ground running.”

Although, he’s already achieved so much as a brand specialist, Hayden’s goal is to one day start his own business. For prospective sales students, Hayden advises them to “Take it seriously [and] have fun.” He also notes the prestige that comes with completion of the Sales Program, stating “Employers look at you and can tell that you’re ahead.”

Find out more about the Sales Program at the Foster School of Business here.

Sell it, win it

UW undergrads Hayden Krall, Hannah Hanson, Hanna Klemm, and Megan Smith beat out 20 other schools and won the 2012 “Can’t Beat the Experience” National Team Selling Competition at the Kelley School of Business at Indiana University.

Guest post by Megan Smith, UW undergrad and Sales Certificate student

National Team Selling CompetitionWe received the case approximately two weeks before the competition. The case was an internal sale and we were a “special task team” of employees that needed to make a presentation to our company’s CEO and VP of Human Resources. Our company was a research firm called “Abaci.” As the special task team, we were charged with creating a Workplace Wellness Program that introduced a new fitness device: the GetFit wristband.

The two weeks leading up to the competition were filled with preparation, devising plans, and a lot of coaching. We had fantastic support from our coaches and advisers: Jack Rhodes, Jeff Lehman, Joe Vandahey and last year’s NTSC team (Eric Hotaling, Dorine Rassaian, Julie Reynolds, and Neil Carter).

The competition day was split into two presentations: a morning session for needs analysis (15 min) and an afternoon sales presentation (20 min). The need analysis was a meeting with the VP of HR, “Casey” whom we were able to talk to about the issues facing the company, the data we were given, and uncover any other information that wasn’t included in the case description. Discovering all of the company’s needs was vital for success in the afternoon presentation. In the three hours between our morning session and afternoon presentation, we modified our presentation to incorporate the needs uncovered in the morning session and fit in as much practice as we could. We presented our Wellness Program to the company CEO, “Doug,” and our VP of HR, Casey. We addressed all their questions and received approval to implement the program.

Winning was surreal. There are not words to describe the feeling of having many late nights and hours of practice pay off. It is impossible for us to give enough credit to our coaches for their unparalleled support and guidance. Their support in combination with how well our team was able to work together made it possible for us to create a comprehensive and creative Wellness Plan that pulled us through to win. The amount we learned and the enjoyment and excitement of the competition truly made the experience unbeatable. Watch the morning and afternoon sessions.

The Sales Certificate Program at the Foster School provides students with the knowledge and real-world experience necessary to be successful in sales.