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HSMGMT 590
Marketing for Health Services
Catalog Description:
Upcoming:   WIN 2009 Section:   (TBA) SLN:   tba
Grading:   2 credits, graded
Instructor(s):   Welton
(Web page for registered students)
Teaches the fundamentals of marketing for healthcare services and how to organize and develop a marketing plan. Learning elements of branding and image and the important role/relationship marketing plays in a successful business/healthcare setting will also be key principles of this course.
Past Instructor(s):   Welton

Additional Information: