The editorial policy of the Socialist World was that of the "reds"
rather than the "yellows." To put it briefly, "reds" were adamant about absolute
loyalty to the Party constitution and it’s ideological doctrine that demanded no
compromise with capitalists or politicians. Any Socialist Party member who even
suggested compromise was threatened with expulsion. So often did the
Washington state party resort to expulsion that the National Executive Committee
had to repeatedly intervene to manage the state party's internal disputes. The
"reds" who ran the new newspaper and who dominated the King County Party
committee which determined the editorial content of the paper were essentially
continuing in the footsteps of Hermon Titus, who for years had fought with
moderates while editing The Socialist, a Seattle weekly and the major
organ of the state's Socialist movement between 1900 and 1910.
The Socialist World's immediate predecessor, the Herald, had
been under editorial control of the "yellows " who in early 1916 had turned the
paper into an organ of the newly launched Non-Partisan League (based initially
in North Dakota), in effect abandoning the Socialist Party. But the "reds" had
forced a vote of the Herald's stockholders, which led to its demise. In
the Socialist World's first editorial (written by a committee of three)
they distanced themselves from the Non-Partisan League stance of the
Herald, and committed wholeheartedly to radical socialism.
Front Page
The Socialist World sallied forth as a weekly on Friday, July 14, 1916
featuring a full size newspaper format with up to seven columns of print,
graphics, and advertising on four pages. The name, The Socialist World,
remained larger than any story headlines throughout the life of the paper. In
smaller type beneath the name was the paper’s true purpose: "Official Organ of
the Socialist Party of King County, Washington."
ven though the newspaper was in actuality only two sides of one large page,
folding created the illusion of four pages. And like all full size newspapers
that are folded for delivery, the top half of the front page contained that
which the editors wished the reader to see first. For example, in the first
issue, on the left side, a two column width (of seven), three-level headline:
"THE INTERNATIONAL LONGSHORE-
MEN’S UNION GIVES IT’S VERSION
OF THE WATERFRONT STRIKE."
The article enumerates worker demands related to a recent waterfront strike,
and responds to what it views as management distortions of the union position by
conservative newspapers such as the Seattle Times. It was signed, "Press
Committee, Riggers and Stevedores, local 50-12, Seattle, Wash." An editor’s note
indicates that, "despite every effort by the local", the Seattle Daily
Times had refused to print the "reply." It is basically a letter to
waterfront employers denying that union leadership is under the domination of
any powers save that of union membership; that members are not misguided because
the leadership is doing what the membership desires; and that their wage demands
were just.
To the right of that article, occupying three columns and dominating the
front page, a looming, black-robed Mr. Death beckons to the children of a
prostrate "working class mother," beneath a headline- size caption declaring,
"ONE OUT OF EVERY FOUR," (by Robert Minor). Without embellishment, it more or
less constitutes an editorial statement on it’s own.
On the right, the remaining two column, three-tier headline, declares:
"NAVY OFFICIALS GRIEVOUSLY
OFFEND BIG BUSINESS THROUGH
ALLURING CALL FOR RECRUITS."
This attempt at satire compares the advantages of life in the Navy to
disadvantages of life in the mine or factory, the point being that either could
get you killed, but the Navy at least fed, clothed, and let you see the world in
the process of doing so. Much of the authorship in the paper, as for this piece,
is not credited. Generally, mainly national or international stories were
signed; straight "news" was usually not attributed. A strident tone was notably
favored.
The three columns below the graphic Mr. Death contain three different
articles. The first headline, " THE ‘FATHER OF HIS COUNTRY," is an indirect
attempt to ridicule George Washington as a drinker and gambler, apparently
through his own statements from one time or another. The next two articles could
be considered genuine news. One is headlined, "LONGSHOREMENS’ HALL FIRED UPON,"
and is much ado about bullet holes recently discovered in the union hall . The
other headline is: "WELLS WINS VERDICT." Stunningly, Hulet Wells (notable in local
Socialist Party work) had somehow managed to win a $500 libel verdict against
the "lying" Seattle Times. The case stemmed from the Times
accusing Wells of embezzling $1,000 from the Socialist Party a few years before.
A two column headline in the right, lower, half reads:
"WAR DECLARED AGAINST
MURDEROUS STEEL TRUST"
The article announces an impending Industrial Workers of the World (IWW)
strike in Minnesota against the mine and steel industries and lists demands for
8-hour days, bi-monthly paydays, and wage increases, to name a few.
Page Two
The second page contained advertising and a mixture of news and propaganda.
Prominently featured in the upper right is a graphic of Dr. Karl Liebknecht,
(two/thirds the size of the front page Mr. Death illustration), whose caption
declares him to be "The Bravest Man in the World," (in small print), with a
brief statement below insisting that "we need more Liebknecht-Americans." (The
piece is attributed to "The Wireless.") The photo of Liebknecht serves as a link
to The Socialist (Seattle), which had glorified Liebknecht’s father, Wilhelm,
whose funeral had been front page news to the defunct Socialist.
The second, inside column on the left contained the Socialist Party masthead,
endorsing various Socialist Party candidates for the 1916 elections (Benson and
Kirkpatrick for President and Vice-president, and Katterfeld for Governor).
Party news was always to be found on this page. Below was "socialist news,"
e.g., the new King County Socialist Party HQ in Seattle at the Eppler Bldg; the
new Socialist World was completely"party owned and controlled," and
edited by an elected press committee of seven. (The elected committee: Aaron
Fislerman, J. Broderman, O. Erickson, Erick Varsanen, Walker Smith, Wm.
Humphrey, Nicholas Schmitt.) The remainder of page two was local, national, and
international socialist and Socialist Party news and/or propaganda (repeated
essays on why socialism was so wonderful and would work just fine if only
everyone would only realize how right the Socialist Party really was, and after
all, Marx said it was supposed to be inevitable anyway)
Page Three
Page three contained The Young People’s Socialist League Section. Although
space devoted to the YPSL’s was eventually reduced after the first issue, it
always had at least three columns. Contents varied from love poetry to diatribes
against capitalism, to effusive praise of socialism and socialists. Dances were
favored. The wonderful inevitability of socialism if people would only listen to
reason was stressed. There were usually seven columns of printed matter on this
page, but the appearance varied considerably. The March 23, 1917 issue, included
a quarter page ad for a book on a topic that perpetually interests youth
everywhere: namely, sex.
Page Four
Except for the consistent placement of the legal masthead in a top-left,
double width column, and the two, outer, double-columns of the lower half of the
page devoted to double width ads (all nine of them), which remained the same,
columns were realigned on this page as needed for
reportage/announcements/propaganda, and editorials. By the time advertising
reached it’s peak in the Dec. 29, 1916 issue, they had some extra double-width
ads that overflowed into the upper half of the page. That ad "success" was
fleeting, however, because there was a decline in advertising from then until
the paper’s demise.
Under the masthead (which reveals the paper was edited by only three members
of that committee of seven) an unsigned editorial separates SW from the policies
of it’s predecessor, The Herald, and "plants itself firmly upon the impregnable
rock of Marxian economics...." Eventually, on Dec. 29, 1916, SW named the
editor, Marius Hansome, (pro tem) and staff contributors Joe Pass, Aaron
Fislerman, and Mark Stone. Later, in the Mar. 16, 1917 issue, Scott Bennett was
editor with Pass and Fislerman as contributors.
Advertising and the bitter end
Most Socialist World advertising was located in the two columns on
opposite sides of page two. They were filled top to bottom with the likes of,
St. Paul Stove Repair & Plumbing Co.; Hotel Barker Centrally Located and
Fireproof, rates $1 per day on up; Home Cooked Lunch; Insurance and Loans, C. I.
Tilton; Union Bakery Restaurant; Kazis Krauczunas, Lawyer, Speaks Lithuanian,
Russian, Polish, and Slavic; Nicholas Schmitt, Lawyer Advocate; plus an ever
present ad for Dancing... Hippodrome...Fifth and University. It seems
very likely the paper did not make much, if any, money on advertising.
There was little variety in the ads. Most had appeared in the predecessor
(The Herald) to the last. However, less than half of the advertisers
with The Herald continued with the SW. Exceptionally, Frederick
and Nelson’s, a large department store, maintained a double width ad on page
four to the final issue. The column-inch, advertising peak occurred (naturally
enough)in the December 29, 1916 issue. We lack the issues between December 29
and March 16 so the decline in advertising may not have been as precipitous as
it appears.
When Germany declared unrestricted submarine warfare (again, on Feb.
1917), it had a significant impact on the public attitude toward political
parties that were seen as rabidly anti-war, such as the Socialist Party. Even
before war was declared (April 6, 1917), pressure was rising against the
Socialist Party for many statements that were construed to be treasonous or
potentially so in the event of actual conflict. Socialist Party doctrine held
that national boundaries were irrelevant to the impending worker-controlled
dictatorship of the proletariat, so why should any worker fight or even
cooperate in hurting his fellow workers through supporting the capitalist war?
On August 26, 1916, a headline, NAVY YARD SLAVERY, appeared above an
SW story appealing to workers at the Bremerton Navy shipyard to
"confidentially supply" the newspaper with vital military information. This
article was the beginning of a series of four articles attacking the war effort
via attacks on the Bremerton Naval Shipyard operated by the US Navy. The
following week the ad for the Northern Bank and Trust Co. that had appeared in
all previous issues disappeared, not to return. By the March 23, 1917 issue,
several other regular advertisers had disappeared too, including the ad for what
was undoubtedly a popular socialist pastime: Dancing at Dreamland.
WWI was declared April 6, 1917. The last issue of the Socialist World
appeared three weeks before that, March 23, 1917.
Issues available:
July 14, 1916
July 21, 1916
July 28, 1916
August 4, 1916
August 11, 1916
August 18,1916
August 25, 1916
September 1, 1916
September 8, 1916
December 29, 1916
March 16, 1917
March 23, 1917