October, 2012

Networking, Networking, Networking…

Monday, October 29th, 2012

As any MBA student will tell you, networking is a must do, but finding the time between school and networking is tough. Meeting the right people, connecting with the right organizations, all are factors in where to spend your “extra” time.

For me, the business roundtable event held by the Japan-America Society and the Foster Global Business Center called, “Social Media: For Your Business?” was a no brainer; I had to go. Having spent nearly seven years living and working in Japan, as well as interning over the summer at one of the world’s largest PR and ad agencies (that also has a big social media team), I knew this would be a good opportunity to network and meet industry leaders that work internationally, have a connection to Japan, and are involved in social media.

Companies that were represented in the panel discussion were Starbucks, Microsoft, Ivyworldwide, pspinc.com, Nikkei Concerns, and NicoNico, Inc. Each company representative also gave a 10 – 15 minute presentation on their social media strategy and some of the impacts that social media has had on their organizations.

I learned that effective social media strategy is about leverage, or as Nick White (Partner and General Manger of Ivy Worldwide, Inc., a word-of-mouth social media marketing consultancy firm) called it, “Social Media Judo”. He said if your firm is going to have an effective strategy you need to:

  • Listen;
  • Contribute on other sites;
  • Publish your own content and make sure to link back, cite, and propagate;
  • Don’t sell, rather soft sell [your product or service]; and
  • Listen even more.
Seems simple, but in the ever changing social media world, it is anything but simple. The buying process has changed, the customers are changing, and the frameworks that we have grown to love/hate in our MBA studies are changing. Thankfully, events like these allow real-time perspective from industry leaders in organizations that many of us will end up working for one day. The opportunity to meet, mingle, exchange business cards, and practice your elevator pitch with the panel and other attendees is a great way to go that extra mile and make genuine connections, because you never know how when you might come across the same people when searching for an internship, or in my case, a job.

~Guest Blogger Ryan Loren, Full-time Class of 2013 and President of the Global Business Association

Preview Weekend

Saturday, October 27th, 2012

Friday, October 26 and Saturday, October 27 marked the first Preview Weekend of the year.  Foster Preview Weekends provide prospective applicants with a glimpse into the Foster MBA program.  The organized events provided a range of experience and sources of information for prospective students, including a mock class taught by one of Foster’s world-class faculty members, student and alumni panels, a Halloween-themed TG (Thank Goodness it’s Friday) party, a program overview presented by Assistant Dean Dan Poston, a tour of the Paccar Hall facilities, and a discussion of Foster’s career services.  The weekend was also peppered with multiple opportunities for visitors to mix and mingle with each other as well as as current first and second year full-time MBA students.

The next Preview Weekend is scheduled for January 11-12, 2013.

     

     

 

Networking My Way to an Internship

Friday, October 19th, 2012

Last year as I began my internship search I found myself at an event that would require me to confront a situation I had worked hard to avoid in the past, networking at a job fair. I had always found the idea of shaking hands with recruiters and company reps to be almost alien. To me, these types of events always felt very forced and I really don’t like being forced to do anything. I have had coworkers and friends who seem to excel in these types of situations, who could network naturally, almost instinctively. They could walk into a room of strangers and leave with a room full of friends and contacts. When I entered a room, I was met with a paralyzing social anxiety. Oh, I’m affable enough, love telling jokes, sharing stories and the like and when I tell my friends about my anxiety, they refuse to believe that someone who seems so outgoing would be so internally anxious.

Regardless, there I was, a fresh faced first year MBA candidate on the hunt for an internship. I watched classmates converse with the various company representatives, shake hands, exchange business cards and resumes and leave with a solid prospect for an internship at a company that I would have loved to work at. Seattle is home to some of the top companies in the world, across a range of industries ranging from aerospace to software developers. Yet there I was, standing in the middle of a room with the people who could help me get a foot in the door and I couldn’t put one foot in front of the other to go talk to them.

That’s when my career coach, whom I had had previous conversations with in which we talked about my fear of such situations. She could sense my level of discomfort and encouraged me to head home for the day and come by her office the next day to talk about an alternative strategy in regards to finding an internship. So that’s what I did. I grabbed my jacket, headed home to work on my marketing case for the next day and made plans to come by the career center the next day.

After my morning class the following day, I headed over to meet with my coach to start laying out my alternatives, of which I was hoping there were many because I was getting worried that I would never land an internship. During our meeting we talked about how vast the Foster alumni network is and how eager they are to help fellow Foster-ites in the internship search. Knowing my distaste for large recruiting events, we talked about the possibility of setting up informational interviews, which were more personal and far less stressful for me. My coach showed me the catalog of former student resumes that career services keeps on file and encouraged me to look through them to see if any of the alumni were currently working in an industry I was interested in. She also encouraged me to use LinkedIn to reach out to Foster alumni as well as my personal network to see if there was anyone I could schedule an informational interview with. She even went so far as to reach out to her personal network to help me schedule informational interviews. Over the coming month, when I wasn’t powering through a case with my team, I set up a number of interviews with alumni, people within my personal network, second year students who had interned at companies last summer. At these interviews I would ask about their experience at the company, how they applied what they had learned as an MBA candidate and closed each conversation by asking if they new anyone else that they felt I should talk to.

After a number of these interviews, I met a former Foster student who worked at one of the larger advertising agencies in Seattle. We bonded over not just over having both having experienced the gauntlet that is the workload of first-year but non-academic interests as well. We closed our conversation with him letting me know that he would go by human resources in the morning to share my resume and to find out what the situation was with the agency’s internship program. One week later I received a call from the HR director inviting me in for an interview. I couldn’t believe it! My weeks of informational interviews had paid off! I went in that Friday for my interview and on Monday I had an email in my inbox with an offer.

If there was to be a moral from this story, it’s that there are many alternative paths to finding a summer internship, not just the job fairs. Find what works for you, work with your career coach and exercise your network. The perfect internship is out there, the trick is finding it.

~Guest Blogger Ben Reid, Full-time Class of 2013

Taking a Pause

Friday, October 12th, 2012

Being a 2nd year MBA is amazing. You no longer have 8:30 classes assigned to you, you get to take the classes you want, and you’ve got the confidence of an internship behind you! So fear not, young 1st year Padawans, there’s a bright future if you just stick it out.

What I really appreciate about being a 2nd year is the whole new level of confidence I have in my personal goals. I’m taking a small load (only  13 credits!) this quarter because I want to take some time to really focus on my career search, my classes, and the people in my life. My first year I was still coping from the shock of being back in school after five years in the work world and trying to re-learn how to write memos and reports longer than two paragraphs. I was stressed about doing well academically and on scoring a summer internship early. I didn’t really have as much time to sit back and think about what I wanted to do once I had my MBA. This quarter I’m blocking out time on my calendar to do just that: taking personal assessments and time to reflect on the person I want to be and the type of career that follows from those goals.

I also enjoy having more time for the classes I do want to take. I learned my lesson from Spring Quarter – taking a 2 credit class does not mean half the work, it just means an entire quarter’s work consolidated in half the time! So this quarter I’ve got more time to do all the readings, think about the course content, and actually learn. The key to success is preparation, especially in my Negotiations class. In this course, you’re given the details of a case and have about an hour in class to come to an agreement with your partner on how to carve and share that mythical pie. I highly recommend this class, it will change your world.

Finally, I am prioritizing making time for people. This includes being involved in clubs to a greater capacity than I was last year, and also keeping in touch with friends. Serving on the boards of clubs really helps cement the relationship with fellow Fosterites and enables you to build additional channels of access to companies for networking purposes. Just about the only drawback about 2nd year is that everyone is on a different schedule, so some people I’m lucky if I see only twice a week, which makes coffee breaks that much more important.

~Guest Blogger Bin Ma, Full-time Class of 2013

Welcome to the MBA Experience

Thursday, October 4th, 2012

It’s now nearly two whole weeks into fall quarter!  How are Foster MBA students feeling so far?

First year students are hitting the ground running!

I am exhausted, overwhelmed, excited, and hungry to learn. About what I expected coming into the program, just even more extreme. I am looking forward to getting involved in the clubs and interacting with great people.

~Dennis Grubbs, Full-time Class of 2014

I’m overwhelmed, but in the best way possible. Beyond tackling and mastering the coursework ahead, I am looking forward to getting involved in the Foster community and beginning my exploration of career opportunities ahead.

~Liza Green, Full-time Class of 2014

I keep remembering the words of wisdom from last year’s First Years during my campus visit: “You’ll be drinking from a fire hose from day one!” They weren’t joking. It’s been a great first week and the workload has been everything they promised and more.

~Dan Metz, Full-time Class of 2014

Have a great quarter, everybody!