The Diversity website, created in 1999, links directly from the University of Washington (UW) homepage and provides an entry point to key information concerning diversity at the UW. Official UW information, including a letter from President McCormick and the Diversity Compact, highlights the UW commitment to a diverse and open campus. The Policies page includes the Regents' Policy on Diversity, post I-200 policies at the UW, financial aid information and a link to the Educational Opportunity Program (EOP). Student Perspectives is a short video of minority student perceptions of college student life at the UW, the Diversity Calendar provides information on upcoming events, and Diversity in the News describes activities and provides contact names. The UW produced and made available for broad distribution a video of one recent event, a presentation titled "Reframing the Affirmative Action Debate in a Post-Initiative 200 Environment" by Lani Guiner, professor at Harvard Law School and author of numerous articles and books. The Statistics page provides data on UW enrollments, degrees, GPAs and other demographic and academic information from the UW Factbook.

At the time that the UW Diversity website was created, only a few similar sites existed at other institutions. Four such sites were identified as possible models and examined for content and usability. Now in its second year, the UW Diversity website receives over 2,500 hits each month, or more than 30,000 annually. Hits originate from such prominent companies as Microsoft, Boeing, and AT&T, from educational institutions such as Rutgers, Dartmouth, Berkeley, Michigan and Stanford.