Student Organization Handbook
Use of University Logos, Images and Insignias
The University of Washington, like most universities, monitors and regulates the use of its name,
logo, images and insignias on items such as T-shirts, novelty items, correspondence, and other emblematic
materials. All such variances of names and visual representations are considered UW trademarks, for
which approval from the Trademarks and Licensing Office must be obtained. A Student Activities Office
(SAO) adviser should be contacted for assistance with the trademark and licensing questions.
Procedures for Campus Use
When ordering products bearing the University's name, logos, and/or any verbal or graphic representation,
which in any way implies affiliation with the University, procedures for Campus Use must be followed.
All products produced utilizing the marks of the University must be manufactured by a licensee. Merchandise
produced for resale (even for sale at cost) may require a royalty rate for use. If you give items away
and the student organization pays the expense, the organization can request a royalty waiver by filling
out a Campus Use Request form found on the Trademarks and Licensing Office website at www.huskylogos.com.
The Trademarks and Licensing Office will review the request to determine whether or not to waive the
royalty. Some examples of internal trademark use include:
- T-shirts imprinted with the name of a student group or campus department.
- Novelty items
imprinted with the University's name and sold at a special function as a fundraiser.
- UW emblematic
items produced as gifts for business associates, sponsors, or friends of the University.
Those wishing to use University trademarks must use a manufacturer who is authorized to produce emblematic
merchandise to:
- Ensure that sales of any items bearing the University's trademarks generate funds to support
vital campus programs.
- Ensure adequate protection of the University's image and intellectual
property rights.
- Limit the risk to the University.
Please note: The Trademarks and Licensing Office cannot approve an application for Campus Use until
a licensed manufacturer has been established. If the manufacturer you have indicated on your Campus
Use Request does not have a license to produce UW emblematic merchandise, the Trademarks and Licensing
Office will invite you to choose a different manufacturer who holds a license, or your preferred manufacturer
may request an application for licensing.
Student Activities Office Assistance
Student Activities Office advisers can assist you in regard to University trademark questions and
issues. Student Activities Office advisers can also provide on-campus promotional ideas for your student
organization to maximize exposure on campus. SAO will also help your organization develop plans to
enhance faculty, staff and student involvement in your activities.
Modified: September 16, 2008 |
