Networking

Takeaways from Pitch, Don’t Spin: How to Create Buzz Around your Start-up

Sunday, October 16th, 2011

Rae Wang, TMMBA Class of 2003

TMMBA sponsored an MIT Enterprise Forum Northwest entrepreneur meet up last night, the topic was Pitch Don’t Spin.  I was very excited that the TMMBA program reached out to the community to connect with other tech enthusiasts, meanwhile making such events available us, the alums, to attend.  I have a two years old startup and customer acquisition through new media is always on my marketing agenda, so this topic caught my interest right away.

The panel consisted of the co-founder of GeekWire, Founder of Newsvine, editor of Seattle Business Magazine, Seattle Times Technology Columnist, and the senior editor of Xconomy.  They gave us a wide range of opinions on how to approach media in this new media age. General challenges in the tech media today are:

  • Too much information is flowing around
  • A lot of people are writing
  • New media and old media provide a lot of choices for entrepreneurs, it can get overwhelming

The panel presented very interesting points and suggestions on how tech entrepreneurs can effectively tackle these challenges:

  • Be authentic, be honest, and be yourself
  • Sell your true story not your credentials
  • Have a story: just because you have an app, it does not mean you have an interesting story
  • Explain your technology in layman terms
  • Get the reporters interested in you
  • Know your audience and use the correct channel to pitch: no need to do Twitter etc if nobody reads it
  • Get your interesting nuggets of news prepared ahead of time before meeting the press
  • Rethink press release and don’t be afraid to use new media, such as emails

If you would like to learn more about this event, my fellow note taker over at fireundereverybutt.com posted a visual note from the event. Check it out at http://fireundereverybutt.com/visual-note-taking/.

Networking at The Keg

Wednesday, October 12th, 2011

Sara Jones, Class of 2012 and TMMBA Assistant Director

Over the years TMMBA students have created a tradition of going to The Keg for drinks after class.  When I joined Class 11 I told myself I’d try to make it at least a few times per quarter.  But the 1st quarter came and went and I only made it once. It was too easy to say “I’m tired” or “I’ll go next week”, and before I knew it the quarter was over. The 2nd quarter came and the same thing happened.

At the beginning of our 3rd quarter our study groups had to give a persuasive presentation as part of a Professional Communications course. One of the teams decided to use this as an opportunity to try and increase attendance at the post-class nights at The Keg. I hope they got an “A” on their presentation, because it worked! I made an effort the rest of the quarter and have only missed once or twice since then.

So this week after class on Monday night, I went to The Keg with some of my classmates.  It was a normal night and people chatted about their jobs, whether or not they’re going on the International Study Tour, and other news.  As we were  chatting, I started to think more about the network that I’m building as a part of the TMMBA Program.

Everyone knows that networking is important. At TMMBA there are several events throughout the year to give students and alums the opportunity to connect. These include speed networking nights, our Tech @ the Top guest speaker series, an alumni book group, quarterly socials and happy hours. We also focus an entire quarter to networking in our newly launched Career Development Program, which you can read about in this postBut what I’m realizing is that sometimes it’s the simple things that can have the biggest impact.

What I didn’t get at first is that going to The Keg is about more than just a quick drink after class.  It’s about building relationships that will last well beyond graduation.  Week after week we go for drinks and I feel like I have a deeper connection with my classmates because of it.  We talk about hopes and aspirations, our hobbies, where we want to go next in our careers, and I regularly hear someone sharing a potential career opportunities at their company and an offer to forward a resume.

So what’s my takeaway? It is important to build your professional network and meet new people, but don’t forget to make time to focus on the connections you already have.

It’s Business Time!

Tuesday, August 23rd, 2011

Aaron Lykken, Manager of Academic Services & Technologies

The smell of fresh cut grass.  The afternoon summer sun shining bright. The company of good friends. Loads of exercise.  Tons of fun.  These all help describe the opening season for the TMMBA alumni ultimate frisbee team, It’s Business Time.  The TMMBA program fielded a team for DiscNW‘s 2011 Summer Corporate League and saw a lot of success, going deep into the playoffs and playing for 3rd place in a league long dominated by titans such as Microsoft Corporation, Amazon.com, and the Boeing Company.  The league pitted Seattle area companies head to head each Wednesday evening on the fields of Magnuson Park.  Plastic flew, the chants were loud, sportsmanship high, and the victories sweet.  We started as a mixed band of talents, with alumni from over the years with varying athletic abilities and staff.  As the season pressed on we learned each others playing habits, grew as players, got in better shape, and saw our offense and defense come together in harmony.  The experience was unique from other alumni activities in that we were able to strengthen connections with people we already know but also to meet new people and get to know them over the course of the season.  There is already discussion of an end of season BBQ and putting together a team for next summer!

Conversing like a pro at a business meal

Tuesday, February 8th, 2011

Guest Blogger: Arden Clise, Clise Etiquette

Clise_ArdenOn December 3, I had the pleasure of giving a dining etiquette presentation to the new UW TMMBA students. I covered everything from how to juggle a drink and a plate of food at a reception to how to conduct yourself at dinner at the bosses house to the difference between Continental and American styles of eating. It was a wonderful diverse group who seemed very interested in the topic and asked great questions. 

I thought I’d offer a tip related to one of the questions. The question was, “how do I bring up business topics over a meal without sounding pushy?” 

There is a flow to business meal conversation. When you sit down at the table, start by having casual, non-business related talk. Avoid talking about anything personal or controversial such as politics, your diet, your health or religion. Instead, find out what your guests are interested in. When you ask good questions and show a true interest in others you will be seen as a great conversationalist.

 If you were to host a business meal meeting this week, an obvious topic of conversation would be the Super Bowl game.  Whether you’re a football fan or not there are many areas you could take the conversation – the game itself, the commercials, how empty the shelves were at the supermarket when you went grocery shopping, the halftime show, American’s love of football.  You get the idea. Once you have placed the order you may move into talking about business.

 A side note here; when conducting business over a meal, it’s important to order something that is easy to eat and not messy. The focus should be on the conversation, not the food. Also, take small bites so that you can chew quickly and continue talking.

 Once coffee and/or dessert are served, assuming your guest wants coffee or dessert, move the conversation back to small talk if you are finished talking business. You want to end the meal on a light note.

 If you practice this conversation flow you will not have to worry about coming across pushy and you’ll have more success with the business at hand.  I hope this helps you feel more comfortable and better able to enjoy the meeting.

Arden Clise, President of Clise Etiquette, is a business etiquette consultant, radio show host and columnist for the Puget Sound Business Journal. As a speaker and corporate trainer, Arden is an expert in the field of business etiquette. She can be reached at 206-708-1670 or arden@cliseetiquette.com. If you would like to get etiquette tips please “Like” the Clise Etiquette Facebook page. 

The TMMBA Network – A Lifetime of Connections

Monday, November 8th, 2010

Tina Bassir, TMMBA Associate Director

When you join the TMMBA Program, you become part of the accomplished TMMBA community: a powerful network of nearly 800 professionals, including entrepreneurs, CIOs, senior managers, and directors.

As an alum, the TMMBA program continues to provide opportunities to learn and to stay connected to this network of top technology leaders. By staying connected and involved, alums continue to gain the networking and educational benefits. A variety of events happen throughout the year ranging from continuing education and networking, to family fun and recreation.

“In today’s economy, a vibrant network is even more critical than normal.  Thanks to the TMMBA program and all the alumni events it supports, I’m able to easily stay in touch with my fellow classmates.” 
–Steve Montgomery,    TMMBA Class of 2008

Continuing Education:

TMMBA alumni are invited to audit classes with current students as a refresher to particular topics, and they have access to a variety of continuing education courses each year. (In fact, a course on Selling Professional Services is happening this week.) These courses provide a chance to connect with fellow alumni and Foster School faculty while returning to the classroom.

Additionally, the TMMBA Alumni Book Group has been meeting quarterly for over two years, spanning topics from strategy, leadership, ethics and finance. The book group is a great opportunity for alums to dig into a business topic then gather to discuss the book in an academic setting. Book groups are facilitated by Foster School faculty members.

“The TMMBA book groups help me maintain a connection with the program while keeping me up to date on current topics.  I’ve been able to apply the books we’ve discussed to my current work.”
– Tamaira Ross, TMMBA Class of 2008

Networking:

While a great deal of networking happens at the education events, there are also events focused on reconnecting with classmates and meeting other members of the TMMBA alumni network. From speed networking night to happy hour, alums are able to meet fellow graduates from practically any local company or functional area. If someone isn’t currently working there, chances are good that someone has at some point in their past. 

Graduates from TMMBA also become part of the Foster School of Business alumni network of nearly 48,000 graduates. Each year, the Foster School welcomes all MBA graduates.  The Foster MBA Reunion held in Oct 2010 brought together all MBA programs at the Foster School from Classes of 1985, 1990, 1995, 2000 and 2005. 

“To me, the value of the alumni network has been mainly of social value.  It feels good to be connected with good, smart people.”
 –Sumant Hattikudur, TMMBA Class of 2005

The TMMBA Alumni Network truly provides a lifetime of connections and a lifetime of learning!

Dashing to Success: Foster MEANS Business on race day

Tuesday, October 26th, 2010

Aaron Lykken, Manager – Academic Services & Technologies

TMMBA staff and students laced up their running shoes with other Foster MBA programs to raise money for University of Washington student scholarships by participating in the 2010 Dawg Dash.  Little did we know that epic sheets of rain and gusty wind would greet us on a chilly and grey Seattle Sunday morning (we’re talking the type of day where you curl up with a book or movie next to the fire place and drink a hot cup of coffee).  Instead I found myself shaking my head and grumbling as I pulled together my race gear.  On my way to Husky stadium I remember at least 4 distinct times when I almost aborted on the race and sought refuge from the elements back at my house.  The guilt of abandoning my teammates brought me back to focus each time and soon I was parked and deciding when I was ready to fling open the car door.  Through the waves of water running down my windshield I saw a teammate and decided that it was time.  Stepping into this kind of rain meant being wet and cold instantly and set the tone for the rest of the morning until the “Purple Wave (10k)” was called to the starting line.  The scarcity of covered areas was apparent as I observed runners hiding in every stadium tunnel    To the amazement of the runners, the rain ceased as we lined up and executed some last minute stretching, leg shaking, and jumping in hopes of staying loose and warm.  And then the gun popped…

Come race time the Foster runners shook off the rain and cold and found racing success in both the 10k and 5k flavors of the race, with finishers in the top 15% of their division.  The race spans the length of the UW Seattle campus from Husky Stadium in the south to running up the hilly campus past the Foster business school campus in the far north.  It was a painful race but certainly one with an intense feeling of accomplishment at the finish due to the inclement weather.  2010 was the 25th anniversary of the Dawg Dash tradition which raised more than $10,000 last year.  Record attendance last year was beaten by more than 800 registrants this year.

Go Huskies!

Lights, camera, action! A look inside the UW Business Plan Competition

Wednesday, June 30th, 2010

Sara Jones, Assistant Director

Last quarter, 12 TMMBA students successfully made it into the Investment Round of the UW Center for Innovation & Entrepreneurship (CIE) Business Plan Competition.  This is no small feat since only 36 out of 92 teams were accepted.  During the Investment Round, 230 judges each had $1,000 CIE dollars to “invest” in the teams.  The 16 teams with the highest investment advanced to the Sweet Sixteen Round.  I really enjoyed attending the event this year. There was a lot of excitement in the room and it was fun to see our students pitching their business ideas to local venture capitalists, entrepreneurs and investors.  This year TMMBA had 7 students on 3 different teams make it to the Sweet Sixteen Round!

Here is a short video from the Investment Round to give you a feel for the competition.

UW Business Plan Competition – 2010 Investment Round from Foster School of Business on Vimeo.

The Value of the TMMBA Network

Wednesday, March 3rd, 2010

In the TMMBA Program, we combine relevant knowledge you can use right from the start with a powerful network of technology professionals. This powerful network is composed of more than 650 alumni and students who represent over 150 companies in the Puget Sound region. In this video, Class of 2009 Alumna Cortney Jacobsen shares her view on the value of the TMMBA Network.

Would you like to talk with a student or alum who works in your company or industry? Contact us  -  we are happy to connect you.

Ready, Set, Network!

Wednesday, October 29th, 2008

Mikaela Houck, Program Assistant

Greetings! My name is Mikaela Houck, and I am one of the newest members of the TMMBA team. I began as Program Assistant just over one month ago, and I work to provide student, faculty and staff support for the program. Now that class is back in full swing, the students’ return has brought a special energy to our Eastside Campus. I have enjoyed getting to know the students and faculty, and last night at our Class 9 Speed Networking Event, I met for the first time members of the incoming class that will start in January of next year.

The Class 9 Speed Networking Night provided students with a great opportunity to meet fellow classmates, exchange stories, and trade business cards. Although the cohort does not officially begin until January 2009, this get-together fostered some great connections and sparked enthusiasm for the year and a half to come. To the benefit of the students, the networking doesn’t end here. TMMBA students have the opportunity to participate in Speed Networking with other students and alumni each quarter. Another event is just around the corner!