Obtain Releases

You may need a release to:

• Videotape people
• Use photographs of people

Personality Rights
As you create your work, remember that individuals have the right to control how their image, likeness, voice or other identifying characteristic is used. These are called personality rights and may apply even if your use is non-commercial.

In determining the nature of the release, you should consider the following:

• How will the project be used initially?
• How might it be used in the future?
• Will the image be used to endorse a project?
• Will the image be used in a commercial venture?

Contact UW TechTransfer Digital Ventures if you have questions on what type of a release you need for your purpose.