Choosing Content for Your Site
Before designing
your Web site, you should know the information that your project would
like to and should include on it. Content that might be included on a
project Web site include text descriptions of your project's goals, screenshots
of software that your project has developed, or links to publications
about your work. Digital Ventures encourages all projects to include terms
of service, privacy
policies, and copyright
notices. See Digital Ventures' project
Web site templates for other ideas about what you might include in
your project's site.
The project Web site can be a useful way to introduce the public to technology
that has been developed at the University of Washington (UW). The information
published on the project Web site can help the UW establish relationships
with groups interested in this intellectual property. Your group should
be careful not to publish information on the Web site that may harm the
UW's ability to further develop or license the technology. Any version
of potentially licensable material, for example, should be carefully considered
before being published on the Web.
With that caveat, the following information could be eligible for inclusion
on your project site:
- Goals of the project
- Problem area of the project
- List of publications about the project or software
- Examples of possible applications of the technology
- Important background information about the field or technology
- Sample output of the software
- Screenshots
- Movies of the software in use
- Demo software
- Project researchers
- Contact information for the project and Digital Ventures
- Project funding sources
Be sure to review the content for your project Web site with your Digital
Ventures team member.
Web site content on UW servers must meet the rules
for use of the UW computer system. Also, you must ensure that photos,
text, research data, and other intellectual property placed on the Web
site are used in accordance with intellectual property law. The UW Copyright Connection has guidelines for some of these concerns. Data
and information placed on your project Web site must not violate any rights
already assigned to a sponsor, sublicensing party, project team members,
or the University of Washington. If you have any questions, contact your
Digital Ventures team member.
Digital Ventures recommends that your Web site include some legal notices,
both for your visitors' and the UW's protection.
Your UW project Web site should include Terms of Service. The Terms of
Service clarify the rights and responsibilities visitors have when they
use your Web site. A Terms of Service template is available for you to
customize for your Web site; your Digital Ventures team member can review
this document before it is published.
Digital Ventures recommends including a privacy policy on your Web site.
A good privacy policy protects Web site visitors by clearly stating what
information the Web site will collect from them and how that information
will be used. A privacy policy can help visitors feel more comfortable
about how information is managed on the site. A privacy
policy form is available to help you create your own privacy policy.
Your Digital Ventures team member should approve this document before
you publish it.
Although a copyright notice is not required to obtain or maintain copyright
protection, including one on your Web site lets others know that the UW
owns the work. A proper copyright notice contains three elements:
- The word "copyright," the symbol "©" or the abbreviation "copr."
- The year of the first publication of the work. Do not routinely
change the year of the copyright notice. Change the date of the copyright
notice only when the content on your site changes. To help you track
the dates that you create or revise content, consider adding a comment
in the HTML code of your Web pages with the date, such as:
<!-- First published March 15, 1999 -->
- The name of the copyright owner. The copyright owner is usually
a legal entity. For that reason, the University of Washingtonnot
UW departments or project groupsis the copyright holder of UW
project Web pages.
- Contact Information. Since the UW is a large place,
it is wise to include your group's name and/or contact information to
direct users to you.
We strongly recommend that you include a copyright notice, usually on
the bottom of your Web pages. See the bottom of this page for an example.
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