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Food and Beverage Marketing in Schools

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Key Resources

Food Marketing to Children and Youth: Threat or Opportunity? - Institute of Medicine Report
Review of evidence on the influence of food marketing on the diets and health of children and youth. Recommendations to guide the development of marketing and advertising strategies that promote healthier foods and beverages. (2005)
See "Free Resources" section to read online or download summary.

Captive Kids: Selling Obesity at Schools Toolkit
Steps to develop policies on food marketing at schools, answers to legal questions, talking points, case studies, fact sheets, and additional resources. From California Project LEAN.

What's Happening in Washington

Citizens’ Campaign for Commercial-Free Schools
Statewide group that addresses commercial influences in the school environment by building awareness, offering education, and influencing school policies. Focuses on food and nutrition.

Looking for Additional Information

Food Advertising and Marketing to Children and Youth Policy Brief (PDF)
Resource from California's Obesity Crisis: Focus on Solutions - What Schools Can Do. (2004)

Food and Beverage Marketing on California High School Campuses Survey (PDF)
Public Health Institute report on the results of a survey about the prevalence of unhealthy food and beverage marketing on 20 high school campuses in 13 counties across California. (2006)

 

 
 
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