A new way to donate and help fight cancer has come, and with it comes the full support of the Fred Hutchinson Cancer Research Center. The Innovator’s Network strengthens the ties between donors and scientists to fund the future of cancer research. It was started by Scott Hutchinson, great-nephew of the center’s namesake, and UW alumna Elisha Logue as a way to get a younger demographic to begin donating.
According to a 2008 report, people in their 30s and younger were donating just 1 percent of the total amount received by the center each year. By connecting with potential donors 45 and under, the Innovator’s Network can create a bond that will grow as the people become more stabilized in their life. In order to make joining the Innovator’s Network easier, the group organizes events such as happy hours to fit into the lives of younger individuals.
You can watch this video to see how the network is committed to getting new donors involved with the new group.
“The (people) we are looking for, they really want to give—but they may not have felt they could make a big difference on their own,” Logue says. “And they may still be searching for that thing they feel connected with, and want to give to. This generation is about giving back and involvement—and it’s about networking with people of other backgrounds we wouldn’t have known otherwise. Social interaction is important to us.”