{"id":208,"date":"2014-05-16T01:11:14","date_gmt":"2014-05-16T01:11:14","guid":{"rendered":"https:\/\/depts.washington.edu\/design14\/wordpress\/?p=208"},"modified":"2014-05-16T08:40:44","modified_gmt":"2014-05-16T08:40:44","slug":"colnago-brand-redesign","status":"publish","type":"post","link":"https:\/\/depts.washington.edu\/design14\/wordpress\/colnago-brand-redesign\/","title":{"rendered":"Colnago Brand Redesign"},"content":{"rendered":"<p style=\"color: #777777\"><strong>Personifying the Ultimate Ride<\/strong><\/p>\n<p style=\"color: #777777\">Termed &#8220;The Ferrari of Bicycles,&#8221; Colnago is an elite Italian bicycle manufacturing company named for its iconic founder. With deep roots in Italian craftsmanship, Colnago&#8217;s dedication to quality combined with a drive for innovation sets them apart in the existing market.<\/p>\n<p style=\"color: #777777\">Logo was derived from existing mark\u00a0to preserve the company legacy and redesigned with a modernized, athletic feel. The icon could be interpreted as the ace of spades, a crown, or a bicycle, incorporating the company&#8217;s heritage, superior quality and product market into the mark.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Personifying the Ultimate Ride Termed &#8220;The Ferrari of Bicycles,&#8221; Colnago is an elite Italian bicycle manufacturing company named for its iconic founder. With deep roots in Italian craftsmanship, Colnago&#8217;s dedication to quality combined with a drive for innovation sets them apart in the existing market. Logo was derived from existing mark\u00a0to preserve the company legacy [&hellip;]<\/p>\n","protected":false},"author":34,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1,36],"tags":[102,103,104],"_links":{"self":[{"href":"https:\/\/depts.washington.edu\/design14\/wordpress\/wp-json\/wp\/v2\/posts\/208"}],"collection":[{"href":"https:\/\/depts.washington.edu\/design14\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/depts.washington.edu\/design14\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/depts.washington.edu\/design14\/wordpress\/wp-json\/wp\/v2\/users\/34"}],"replies":[{"embeddable":true,"href":"https:\/\/depts.washington.edu\/design14\/wordpress\/wp-json\/wp\/v2\/comments?post=208"}],"version-history":[{"count":3,"href":"https:\/\/depts.washington.edu\/design14\/wordpress\/wp-json\/wp\/v2\/posts\/208\/revisions"}],"predecessor-version":[{"id":1022,"href":"https:\/\/depts.washington.edu\/design14\/wordpress\/wp-json\/wp\/v2\/posts\/208\/revisions\/1022"}],"wp:attachment":[{"href":"https:\/\/depts.washington.edu\/design14\/wordpress\/wp-json\/wp\/v2\/media?parent=208"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/depts.washington.edu\/design14\/wordpress\/wp-json\/wp\/v2\/categories?post=208"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/depts.washington.edu\/design14\/wordpress\/wp-json\/wp\/v2\/tags?post=208"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}