Tag Archives: food marketing

Moral Consumerism

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The assignment of moral consumerism onto the individual citizen, labeled “the individualization of responsibility” by Maniates (p.33) is the popular idea that consumers can buy their way out of ecological problems through informed purchases, and shifts blame away from the product manufacturers. Maniates goes on to discredit the idea of “consumption-as-social-action” and reveals that during the 1980’s in the United… Read more »

Grocery Stores, The Psychologist’s Playground

The industrialization of food has brought along with it billions of dollars of food marketing to get the shopper to spend that extra few dollar on the newest product. Pollan mentions that the food marketing industry has an annual budget of about thirty-two billion dollars (4). Along with the marketing being shown on television commercials, on billboards, there are more… Read more »