UW Medicine’s brand governance and marketing policy guidelines are designed to safeguard our brand integrity, ensure ethical practices and maintain compliance with legal standards. These resources help us build trust while protecting our brand and organizational reputation.
Privacy & Consent
Respect patient and employee privacy with consent guidelines that ensure compliance legal standards.
Logo Use Governance
Understand when and how to share UW Medicine logos with external partners to minimize risks, protect our reputation, and ensure strategic impact.
Filming Guidelines
Adhere to respectful filming practices by collaborating with vendors, protecting PHI and minimizing disruptions during shoots.