Redfin Content Marketing Manager

Redfin is a well-funded technology startup that’s revolutionizing the $60 billion real estate industry in consumers’ favor. At Redfin, you’ll be able to unleash your brilliance to improve the end-to-end real estate experience and make one of the most important decisions of a person’s life faster, easier, and more efficient. If you’ve got fire in your belly to do work that matters, we want to hear from you.
Redfin is looking for a smart, resourceful, content marketing coordinator with a mix of SEO and PR skills to join our marketing team. In this role, you will work on a small team to enhance our SEO efforts including building new citations and online mentions to, responding to outside requests for data and finding new content promotion opportunities. You should be personable and comfortable with outbound emails, calls, and social media outreach, while also being collaborative with technical and creative marketing teams. The person we’re looking for should be up-to-date with recent search engine changes, including (but not limited to) the basics of Google’s algorithm and practice search engine-approved methods for building brand awareness that drive results.
On an average day, you can expect to:

  • Research and build a list of high quality websites and bloggers willing to publish Redfin’s content and data
  • Pitch Redfin’s content and data using persuasive outreach through email, social media and telephone
  • Consistently track and maintain an organized database of contacts and email templates with high attention to detail
  • Explore new content opportunities to build online relationships with government and academic websites
  • Collaborate with PR to create linkable blog content that helps to increase search engine rankings while also representing the Redfin brand and mission
  • Report to SEO Manager with successes, progress, and opportunities


  • Entrepreneurial spirit: You take initiative. You’re results driven. Once you’re given a goal, you won’t stop until you’ve figured out how to make it happen.
  • Strong analytical skills: You have the ability to drive meaningful actions from large data sets.
  • Move fast: You must be able to multi-task and prioritize in a fast-paced and dynamic work environment.
  • Deadly with the details: you’ll be composing outreach emails and reporting regularly on your progress. Precision is essential.
  • Bridge builder: You are an outstanding communicator and have the interpersonal skill (written and oral) to build bridges with internal teams, external partners, and vendors.


  • Familiarity with Google Docs and/or Office Suite
  • Strong email composition and mail-merge skills preferred
  • Basic knowledge and understanding of Digital Marketing and SEO preferred
  • Experience with basic SEO tools (Moz, Majestic, Ahrefs) Preferred but Not Required


  • Small teams with great exposure to all levels of the company
  • Great locations (downtown Seattle and downtown San Francisco)
  • Competitive compensation and 3-weeks paid vacation annually
  • Generous benefits
  • Support and resources to continue learning
  • Amazingly smart and fun teammates, and a management team invested in your growth and success


Leave a Reply