Traveler Behavior and Values Committee
Behavioral Processes: Qualitative and Quantitative Methods Subcommittee
Behavioral Processes: Qualitative and Quantitative Methods
Cognate Groups and Organizations
The goal of this subcommittee is to channel the diffusion of knowledge and promote cooperation amongst a growing body of researchers interested in qualitative and quantitative approaches to understanding, theorizing and modeling the decision processes that underlying observed patterns of human activities and travel behavior and condition future change.
This subcommittee focuses on the behavioral processes governing activities and travel of individuals and households, but also firms and goods movement. The committee is open to a variety of methods of inquiry and is supportive of qualitative, quantitative and integrated approaches, particularly given emerging challenges associated with understanding and modeling decision processes over time, space and/or across individuals.
Conceptual, empirical, analytical, and exploratory research designs are all encouraged.
Example Topic Areas
Behavioral change/adaptation processes
Search processes, information acquisition, and learning
Activity-travel (re)scheduling processes
Theories of choice processes; decision rules
Routine and habitual behavior and change
The evolution of spatial behavior
Group decision making
Qualitative techniques for examining social-psychological factors (e.g. in-depth interviews, ethnography, focus groups, visual techniques)
Underlying behavioral assumptions
Dealing with uncertainty in decision making
Cognitive processes and procedures
Constraints/flexibility of behavior that condition travel Gauging reactions to immersive, simulated transportation experiences (e.g. VR reality with person travel service)
University of Illinois at Chicago
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