Alliance for Pandemic Preparedness

May 28, 2020

Using Social Media for Rapid Information Dissemination in a Pandemic: #PedsICU and Coronavirus Disease 2019

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  • Kudchadkar etal evaluated a social media campaign that promoted the joint usage of #PedsICU and #COVID19 on Twitter for posts relevant to the COVID-19 pandemic and pediatric critical care. During the time period monitored, 69% #PedsICU tweets included COVID-19 content. 
  • The most popular tweets shared on Twitter were open-access resources, links for updated literature, narrative reviews, and educational videos relevant to clinical care. Tweets including #PedsICU were shared 49,865 times across six continents between February and May, 2020, suggesting that social media hashtag campaigns may be effective for rapid information dissemination, collaboration, and for combating misinformation. 

Kudchadkar and Carroll. (May 27, 2020). Using Social Media for Rapid Information Dissemination in a Pandemic: #PedsICU and Coronavirus Disease 2019. Pediatric Critical Care Medicine. https://doi.org/10.1097/PCC.0000000000002474