Project: Using Design to Validate Customer Value for Technology Startup
Our company is working to validate customer value and purchase interest in a new product for the residential clean-energy market. We are looking for a winter (off-cycle) part-time design intern to assist us. This project leverages user experience design, digital marketing, and analysis to help us determine whether our product can be successful in the market. This is a unique chance to help shape the vision of our product and company, in addition to building out your portfolio.
Tasks:
– Assist in creating a new brand that showcases technology and design
– Understand customer journey for desired target market
– Design a website / landing page using best practices for User Experience and testing user intent
– Create and run a digital ad campaign(s) to measure customer interest in product and in particular, the product value proposition
– Use design thinking to deconstruct then build a compelling user experience in the purchasing process
Required Skills:
– Coursework in design
– Some experience building websites and / or landing pages (any platform or framework)
– User experience / design thinking project or experience
– Good eye for design (as demonstrated by a curated portfolio)
Desired (Bonus) Skills:
– Digital marketing /advertising coursework or experience
– Product / company branding project or experience
– Industrial design
– Graphic design experience
Compensation:
Competitive pay; exact compensation depends on experience and potential for success demonstrated through previous project work and portfolio
If interested, please email me at dave.menacher@modernelectron.
