How much responsibility do corporations have for the climate crisis and for stepping up with solutions?
Here at the ISCFC we are committed to promoting personal, community, national and planetary solutions to reduce our environmental impacts and boldly confront the climate crisis. But as individuals, we can feel powerless when there are huge corporations -such as the fossil fuel industry and factory farms– that are disproportionately responsible for carbon emissions of the past and the present.
What should we do about this? Do you agree that corporations should do more? And if so, what does that mean exactly? How do we persuade or impel polluting industries to change their ways?
Corporate responsibility >
Green-washing: A harmful and misleading tactic
It is estimated that companies produce over 70% of the greenhouse gases within our atmosphere, to combat this it is imperative that consumers spend their money at companies that don't heavily contribute to greenhouse gasses. However, this is not as simple of a task as one may think.
As society has become more aware of their ecological footprints more and more people have been trying to lessen their impact, many people express the ideals of buying products that are better for the environment or “zero waste”. However, like most things, corporations have found a way to capitalize on this. Green-washing is when a company states that a product is eco-friendly or better for the environment, yet, most of the time the positive effect that this product will have is very minimal. To make it even worse most of these companies don’t actually care about the environment, to put it plainly they use green-washing as a marketing strategy. Companies will often charge more for these products, and people will buy, as society has begun to shift into prioritizing sustainability.
Additionally, these companies will often make vague claims that have no proof to back it up, which is incredibly harmful because this will eliminate trust between companies and consumers, making it even harder to get people to buy eco-friendly products. Greenwashing is also harmful because it can make people believe that something is sustainable when it isn’t. This can be especially seen in ads, Google has made millions off of greenwashing ads for big oil companies. These companies singly-handedly provide for around 23% percent of the Global carbon footprint, and that's just carbon, think about all the other greenhouse gases that are likely released.
Companies are thriving off of lying and faking sustainability, they create mistrust between consumers and companies and place profit over the sustainability of our planet. If we continue to allow these corporations to mislead people we are never going to have any progression towards a healthier earth. Corporations should stop greenwashing and need to start actually caring about their ecological and carbon footprint before it's too late.
Sources/further resources:
https://mashable.com/feature/carbon-foo … paign-sham
https://ccsi.columbia.edu/content/oil-s … ate-change
https://makersite.io/insights/whitepape … enwashing/
https://counterhate.com/blog/google-mak … of-cop-27/
The European union is taking actions to reduce/ban greenwashing by banning certain greenwashing buzzwords such as “environmentally friendly”,“natural”, “biodegradable”, “climate neutral” or “eco” without proof of recognized excellent environmental performance relevant to the claim. Unproven claims of durability relative to time or intensity under normal conditions will not be allowed and "claims based on emissions offsetting schemes that a product has neutral, reduced or positive impact on the environment."