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Given that we are now exposed to an estimated 2500+ ads per day, the power of these sexual messages and their influence on our youth must not be overlooked.

Images that appeal to powerful human drives and fantasies are often used to capture attention for the purpose of making money.   These images surround us in grocery stores, convenience stores, billboards, magazines, music video, film, and television to name only a few places. The introductory lesson encourages youth to take a second look at some sample ads.

Topics to Explore: Lessons and activities organized by topic.

Resources: Links, books, and videos for further study.

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FCUK Advertisement
Media Literacy 101 Using Sex to Sell Talking About Abstinence Reducing Risks Reading Media Be the Judge Producing Media
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