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  Past Archives: [ Current ]   [ 2005 ]   [ 2004 ]   [ 2003 ]   [ 2002 ]   [ 2001 ]   [ 2000 ]
 
 
12/30/02 The 20 most effective TV ads of 2002. Celebrities top the list of the most remembered ads of the past year.
 
12/17/02 A new study from the Center on Alcohol Marketing to Youth at Georgetown University found that alcohol advertising reaches underage youth. View the full report here (PDF).
 
12/16/02 Results from the annual Monitoring the Future Survey of 8th, 10th and 12th grade students in U.S. schools indicate that use of marijuana, some club drugs, cigarettes and alcohol decreased from 2001 to 2002, according to the Department of Health and Human Services. Read more about it here.
 
12/16/02 Internet filtering software can block kids from seeing nearly 90% of online pornography. But a new study shows that trying to block more results in less blocked pornography and more blocked health sites.
 
12/16/02 The City of New York could pass a new public smoking ban that would force even Phillip Morris executives to smoke outside.
 
12/12/02 Coca Cola give their can a new look. New, slim Coca Cola cans designed to look cool and appeal to "young, jaded consumers".
 
12/10/02 Yesterday, The AMA urged the television industry to stop airing ads for alcohol before 10 PM due to a recent study on the effects of adolescent drinking.
 
12/10/02 Five films about teen sexuality showcased in a national contest by kids and about kids.
 
12/10/02 Teenagers are flocking to a new type of cigarette that may be even more dangerous than the conventional cigarette.
 
12/10/02 Using video games, University of Washington researchers link guns and stereotypes.
 
12/6/02 Fewer teenagers are having sex. As parents and politicians debate the merits of abstinence programs, here's what the kids have to say.
 
12/6/02 An Eastside teenager warns the nation of the risks of AIDS in a televised appearance on MTV.
 
11/27/02 Take a break from shopping this holiday to celebrate Buy Nothing Day, scheduled for November 29, 2002. Seattle Alliance for Media Education, a University of Washington group, encourages students to spend time with friends and family rather than consume. To learn more about Buy Nothing Day, visit Adbusters.
 
10/29/02 Four Maine health insurance companies and 24 schools create a partnership called the School Based Health Care Coalition to improve adolescents' access to health care and decrease costs through walk-in health centers at the schools.
 
10/28/02 Procter & Gamble Co.'s Tremor plans to have teens do their marketing for them. Tremor will give about 200,000 U.S. teenagers inside information about new products, and ask them to pass it along to friends. "Word-of-mouth advocacy is the gold standard in marketing," said Jim Stengel, P&G's global marketing officer.
 
10/21/02 The release of Konami's Silent Scope 3 for PlayStation 2 has again put a spotlight on the correlation between video games and real-life violence. While officials in the Washington, D.C. area hunt a sniper who is shooting people at random, the game puts the player in the shoes of a government-hired sniper who is commissioned to kill.
 
10/19/02 Survey teams made up of youth and adults from Kitsap County went into 150 local stores which sell alcohol and tobacco products to assess advertising and merchandising practices.
 
10/19/02 Survey teams made up of youth and adults from Kitsap County went into 150 local stores which sell alcohol and tobacco products to assess advertising and merchandising practices.
 
10/17/02 Ethiopia holds their first teenage forum aimed at fighting HIV/AIDS. Sponsored by the UN Children's Fund, the forum was organized and hosted by teenagers who aim to write a 10-point recommendation and action plan for use in the fight against AIDS.
 
10/16/02 A SexSmarts survey reveals that a majority of teens say that condoms are less of a necessity when the relationship gets more serious. Teens also acknowledge that relationships aren’t always exclusive: twenty-four percent report cheating is a pretty common occurrence.
 
10/16/02 A SexSmarts survey reveals that a majority of teens say that condoms are less of a necessity when the relationship gets more serious. Teens also acknowledge that relationships aren’t always exclusive: twenty-four percent report cheating is a pretty common occurrence.
 
10/15/02 Children's Hospital of Philadelphia launches a public awareness campaign called Teen Health Connections that uses messages written and acted out by teens to convey information about STDs and other health topics. Teen Health Connections has produced 17 PSAs and two 30-minute specials on sexual health and cardiovascular health.
 
10/14/02 Fox Broadcasting Co. prices an integrated marketing package at $26 million for the second season of American Idol. The sum buys 55 spots across the 15-week series, licensing, product placement, Internet exposure, and more. Coca-Cola Co. and Ford Motor Co., the two major sponsors during the first season, already have re-upped for January, but paid less than the $26 million due to their incumbent status.
 
10/13/02 Sexuality has become a hot topic in parent education: the Pehlam, NY P.A.C.T. and Rye, NY Facts and Chat are two groups leading the way.
 
9/27/02 The CDC finds that from 1991-2001, the percentage of U.S. high school students who ever had sexual intercourse and the percentage who had multiple sex partners decreased. Prevalence of condom use increased.
 
9/27/02 The CDC finds that from 1991-2001, the percentage of U.S. high school students who ever had sexual intercourse and the percentage who had multiple sex partners decreased. Prevalence of condom use increased.
 
9/27/02 The CDC finds that from 1991-2001, the percentage of U.S. high school students who ever had sexual intercourse and the percentage who had multiple sex partners decreased. Prevalence of condom use increased.
 
9/26/02 A Child Trends study reveals that most sexually active teenagers had sexual intercourse for the first time in their parents' homes, late at night. Contrary to the popular belief myth that teens most often have sex after school while their parents are at work, only 15% of respondents said that they had sex for the first time between 3 p.m. and 6 p.m.
 
9/25/02 The American Lung Association awards the "Phlemmy" to two Fox network shows for their portrayal of smoking.
 
9/23/02 Viacom's MTV Networks agreed to purchase College Television Network from CTN Media Group for $15 million, giving MTV an additional outlet onto college campuses. Viacom said CTN reaches 8.2 million students a week.
 
9/23/02 Vietnamese authorities order Philip Morris and Japan Tobacco International to stop all advertising because they violated government regulations.
 
9/23/02 A new study finds that siblings have a major influence on teens' decisions about drugs, alcohol, and tobacco use. Also, nearly half of the teens who had not tried marijuana said their parents' influence was responsible for their decision.
 
9/23/02 Philip Morris USA sues 8 Web sites for illegal use of trademarks and illegally selling imported cigarettes.
 
9/23/02 Philip Morris re-stated its support of a U.S. Senate bill that would give the FDA authority to regulate tobacco, adding that the company wants some changes in the bill, including a proviso to encourage the development of lower-risk products.
 
9/20/02 At KidScreen magazine's Advertising and Promoting to Kids Conference, the ad industry celebrated its fifth annual Golden Marbles awards in a Manhattan ballroom, recognizing the top 10 ads that "inform, educate and entertain," among protests from opposing groups.
 
9/18/02 American Legacy Foundation study shows their "truth" campaign is helping to lower smoking rates among U.S. youth. According to the study, smoking prevalence among high school students who have had "high exposure" to the campaign's television commercials has declined 29 percent since 2000.
 
9/17/02 Tobacco Free Kids notes that Philip Morris’s "termination of ineffective anti-smoking ads" is a positive step, but asks that tobacco companies also stop opposing other prevention programs.
 
9/13/02 San Diego judge dismisses a class-action lawsuit filed against US cigarette manufacturers on behalf of California minors, citing freedom-of-speech protections.
 
9/12/02 The Federal Communications Commission began a rulemaking process that could weaken or eliminate regulations of broadcast ownership. Some limitations in questions are those that limit national and local television ownership, restrict ownership of broadcast stations by local newspapers and prevent joint ownership of any of the major four television networks.
 
9/9/02 Island Def Jam Music Group is in formal talks with Hewlett-Packard Co. in an unprecedented paid product-placement deal. The discussions, though still "speculative," would mark the first time brand tie-ins with the hip-hop community monetizes the arrangement beyond receiving free products.
 
9/3/02 A new study finds that adolescent couch potatoes are more likely to start smoking than teens with more restricted viewing hours.
 
8/29/02 According to a new CDC/WHO study, 14% of people age 13 to 15 around the world smoke cigarettes, with nearly a quarter of them having tried their first cigarette by age 10. However, nearly 70 percent said they want to quit immediately.
 
8/28/02 Boston Beer Co. will run an ad to apologize for a national radio promotion that encouraged people to have sex in public. Chairman Jim Koch called about 10 bars in Boston to apologize for the promotion, which resulted in a couple having sex in St. Patrick's Cathedral.
 
8/27/02 US malls and movie theaters refuse to display the American Society of Reproductive Medicine's "Protect Your Fertility!" campaign materials, on that grounds that the PSAs are not family friendly or entertaining. The campaign targets people in their twenties and early thirties to inform them that decisions they make now can impact their fertility later in life.
 
8/27/02 Los Angeles-based Ground Zero has begun a formal affiliation with Girls Intelligence Agency, a shop specializing in researching and marketing to girls aged 8 to 18. GIA has conducted research projects by doing things such as holding slumber parties.
 
8/25/02 Study of Israeli students suggests that the use of computers in schools does not improve pupils' educational performance and in fact may have a damaging impact on their math performance.
 
8/24/02 In a move to aid student identification and prevent entry of outsiders, students at a Maine high school are required to wear ID badges this year. Similar policies are being adopted across the country.
 
8/21/02 Advocates for Youth and Rock the Vote launch signature campaign to counter federal policies aimed at abstinence-only sex education. They hope to get petitions to Capitol Hill before Congress votes next month on funding abstinence-only-until-marriage programs.
 
8/19/02 More than two out of three (68 percent) of 12- to 24-year-olds have gotten health information online. Four in ten (44 percent) have looked up information online about pregnancy, birth control, HIV/AIDS, or other STDs.
 
8/19/02 Charles "Andy" Williams, who killed two students and wounded 13 in a shooting rampage last year at Santana High School in California, was sentenced to 50 years to life in prison.
 
8/17/02 Utah judges kept gun lockers out of state courthouses by eliminating their own court rules that subjected them to new locker legislation. Weapons are still banned from all Utah courthouses, where taking a weapon inside is a misdemeanor.
 
8/16/02 Channel One, the in-school television show with ten minutes of news and two minutes of commercials, is suffering declining advertising revenues.
 
8/14/02 In the 1980s and early 1990s, tobacco companies exerted pressure on pharmaceutical companies to tone down ad campaigns for products aimed to help people quit smoking. In one example, Philip Morris was able to influence the marketing of the nicotine replacement gum, Nicorette, by threatening to withdraw millions of dollars worth of business from Dow Chemical.
 
8/13/02 A federal judge in Louisiana ruled that the state illegally used federal money to promote religion in abstinence-only sex education programs. It was the first such suit challenging federally funded abstinence-only programs.
 
8/13/02 Smoking cannabis is as bad for your lungs as smoking cigarettes. People who smoked cannabis or tobacco expelled less air in a second than non-smokers and took longer to expel all the air from their lungs because their airways had narrowed slightly.
 
8/13/02 A new survey shows that many high-school students in the United States are smoking cigarettes in an effort to lose weight.
 
8/12/02 Coors has become the official sponsor of U.S. theatrical premieres for Miramax. Under the deal, Coors products will be seen in 15 films over the next three years. In addition, the Coors logo will appear on red carpets, and Coors beer will be served at Miramax parties.
 
8/12/02 Disney cereal and beverage brands are not doing as well as expected. Almost a year after Minute Maid's launch of a line of 18 products playing off Mickey Mouse, Winnie the Pooh and others, retailers are pulling varieties instead of feeling the magic. And Kellogg -- on the eve of launching the Disney brand into the highly competitive cookie and cracker category -- is seeing modest sales for the trio of Disney cereals it launched less than six months ago decline.
 
8/12/02 Philip Morris USA has not run a single magazine ad for Marlboro this year, but the tobacco leader continues to aggressively promote brands at retail through discounts and other programs and
events that facilitate customers' interaction and reward their loyalty.
 
8/9/02 Screenwriter Joe Eszterhas treated for throat cancer, says he has trouble forgiving himself for the rampant cigarette use in his films.
 
8/6/02 Proctor & Gamble hire consulting group to enhance teen product-positioning site. Creative Artists Agency will work to develop Tremor, an online and offline teen viral marketing program.
 
8/1/02 Tobacco use is declining among teens, but it's still a serious problem.
 
7/31/02 A long-term study has linked adolescent drug use with health problems in early adulthood. Subjects in their mid-to-late twenties who had used drugs as teens reported more health problems than those who had never used drugs, including increased incidence of respiratory conditions, cognitive problems, and headaches, dizziness, and vision problems.
 
7/31/02 Pennsylvania State College of Medicine study demonstrates that taking birth control pills does not lead to weight gain for teens.
 
7/30/02 A German consumer protection association is suing two cigarette companies for allegedly breaking advertising rules by appealing to young people and playing down the risk of illness through smoking.
 
7/18/02 Cases of syphilis in England have doubled in recent years, heightening the need for better regional and national surveillance systems. There were four outbreaks in England between 1997 and 2000.
 
7/18/02 Philip Morris Cos. will invest $350 million to promote and market its premium cigarette brands - Marlboro, Parliament, Virginia Slims and Basic - at retail, the company announced today.
 
7/17/02 A new study shows that cigarette advertising can impede parents' efforts to prevent children from smoking; cigarette ads influence teens to smoke even when parents are highly involved in their lives.
 
7/16/02 America’s children are getting high exposure to ads for liquor-branded malt beverages known as "alcopops". Public-health advocates say that ads for those drinks, which may total $450 million this year, not only promote alcopops, but are a back-door way for liquor companies like Bacardi, Stolichnaya, Captain Morgan’s, and Smirnoff to put their brand names in front of young audiences on network television.
 
7/7/02 XIV International AIDS Conference held in Barcelona, Spain
 
6/28/02 England's public health minister gave the first official blessing for health clinics offering contraception, advice on sexual health, and counseling in England's secondary schools, in a campaign to halve the number of teenage pregnancies by 2010.
 
6/28/02 England's public health minister gave the first official blessing for health clinics offering contraception, advice on sexual health, and counseling in England's secondary schools, in a campaign to halve the number of teenage pregnancies by 2010.
 
6/27/02 Compared to the early '90s, high-school students are practicing fewer unhealthy behaviors, including sex.
 
6/14/02 Several cable-television networks have begun relaxing their hard-liquor advertising policies, with some already accepting liquor commercials nationally. In the past, cable networks would accept local hard liquor ads, but refused to air liquor advertisements nationally. The first on the scene comes from Bacardi USA, which began running ads for its Bombay Sapphire Gin nationally on five cable networks.
 
6/6/02 A California judge fined R.J. Reynolds Tobacco Co. $20 million for targeting teens in magazine ad campaigns, a decision that holds the potential to force tobacco companies to pull more of their ads from consumer titles.
 
5/30/02 According to a new American Legacy Foundation study, Philip Morris's youth anti-smoking ads makes kids more likely to smoke in the future. Legacy claimed that the Philip Morris campaign undermines their own "Truth" campaign.
 
5/29/02 Washington State Department of Social and Health Services (DSHS) asks parents to supervise parties celebrating the end of school year to protect youth from injuries and deaths caused by drinking alcohol, noting that a recent study found that 38 percent of Washington high school seniors regularly have five or more drinks in a row - higher than the national average.
 
5/13/02 The Osbournes has broached a $100,000 mark for a 30-second advertising spot, a pricing record for a regular non-sports cable series.
 
5/1/02 By the time they hit first grade, most US children are aware of some 200 logos – many dangled by firms out to secure their long-term loyalty.
 
4/3/02 New Poll Shows Kids Still Bombarded with Tobacco Advertising.
 
4/2/02 Park Close to Being Smoke Free.
 
4/1/02 Depressed Teens More Likely to Smoke.
 
3/11/02 Big Tobacco Objects to Further Ad Restrictions.
 
2/19/02 Cigarette Giant Sues Anti-Tobacco Ad Group.
 
1/31/02 President Bush's budget for 2003 will increase funding for abstinence education programs to $135 million, a $33 million increase over 2002 funding for abstinence-only education.
 
1/13/02 In Saudi Arabia, a new jihad, or holy war, was recently declared against Big Tobacco.
 
1/7/02 Recently released anti-tobacco advertisements approach the topic of smoking in an "in-your-face" way.
 
 
 

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