January 12, 2024

Bridging Trust and Understanding: The Making of a Community-Centered COVID-19 Communications Toolkit

Kenzie Lock

Bruce Bello, Maria Serrano, Barbara Baquero, Juan Gudino, Miriam Flores, KeliAnne Hara-Hubbard, Najma Abdi and Olivia Hicks

To address the challenge of COVID-19 vaccine hesitancy, Baquero, Hara-Hubbard, community partners and their team created a community-tailored COVID-19 Communications Toolkit. “Understanding the community and the cultural community you’re working with is a skill and it’s a key component of being able to do meaningful work and strengthen partnerships,” said Hara-Hubbard.